Chapter 386: A Sensational Food Advertisement
May 8, 1980.
After many days of sailing, the 18 ships that sailed out of the Yangtze River estuary at the end of last month finally arrived near the equator.
In accordance with the peace etiquette of the great voyage and to celebrate the first arrival of the navy of New China in the southern hemisphere, the entire fleet fired 17 salutes.
The next day, May 9, Xinhua News Agency suddenly issued a communiqué:
[China will conduct a launch experiment of a carrier rocket from May 12 to June 10. ]
As soon as this news came out, the whole world was shocked.
At this time, Jiangshan and his party, who had returned to the small hotel, gathered in Jiangshan's room to wait for the advertisement.
Coincidentally, I watched the major news broadcast on TV from beginning to end.
When the host on the TV finished the last word, Jiangshan and Huang Hua jumped up excitedly.
After other comrades listened to the simultaneous translation of Wang Shixiang and Yu Sigui, they also stood up together.
But the next second, Huang Yongyu asked: "Launch vehicle? It sounds quite advanced, but what does it specifically control?"
"It controls everything," Jiang Shan said directly: "To put it bluntly, this launch vehicle is actually the same as an intercontinental missile. Do you know what an intercontinental missile is used for?"
"Xiao Jiang," Wang Shixiang: "You are underestimating your uncle Yongyu by asking this question."
Huang Yongyu: "That's right, who doesn't know this!"
"I don't know," Yu Sigui raised his hand honestly: "What exactly is a launch vehicle?"
In order not to irritate certain countries, Xinhua News Agency only said that it was a test launch of a launch vehicle when announcing this news that year.
"Let me tell you this," Jiangshan explained to Miss Yu in a simple and easy-to-understand way:
"If the atomic bomb is compared to a bullet, then this carrier rocket is the gun that launches it."
"That is to say," Zhang Lu followed, "if there is no gun, our atomic bomb cannot hurt the opponent."
Jiangshan nodded: "That's right."
"It turns out that when we go abroad," Wang Fulin laughed, "the firepower at home will rise to the sky."
"This is a good thing!"
"It's encouraging to hear it."
"But," Wang Shixiang was surprised: "Why was this rocket announced to the public before it was launched?"
"He is telling everyone in advance," Jiangshan said, "I'm going to fire at this place, you all stay away."
"Oh," Wang Shixiang understood: "It's just to ask all the strangers to get out of the way."
...
Chinatown in New York
Under the arrangement of Chen Zichao, the head of Anliang Hall, one by one, the "MSG-free" notices have been removed from the doors of various Chinese restaurants.
At this moment, several restaurant owners were sitting in the restaurant of Tanhua Building with Chen Zichao, waiting to see the advertisement.
Inadvertently, they also saw the news about the "launch vehicle".
"Brother Chao, it seems that the mainland is getting harder and harder to mess with now."
"Isn't this a good thing?" Chen Zichao held a purple clay teapot in his hand: "The harder he is to mess with, the quieter we will be in the United States."
"That's true. They are our real backers."
"I don't know if the rocket can be launched successfully?"
"According to my experience,"
Chen Zichao's eyes never left the TV: "As long as the Communist Party dares to announce it to the outside world, there is nothing that can't be done."
"It's true when you say that."
"Brother Chao," at this time a younger brother ran over: "The phone calls have been made, but... they asked what to do if the advertisement is ineffective?"
In the United States, except for Chinatown in New York, San Francisco, Los Angeles, Seattle, Chicago... Chinatown Chinese restaurants in various cities are all in a dying state.
"How did you reply?"
"I asked them in return, what's the point of posting the notice of no MSG for so long? There are still no customers!"
"Well said," Chen Zichao nodded with satisfaction: "You will be my spokesperson in the future."
Although he said so, Chen Zichao kept asking himself: What if the food advertisements in the mainland are useless?
Are we really going to eliminate half of the Chinese restaurants?
At this time, the light in the TV was obviously dimmed.
Then, with the lighting of a match, Qiu Yuefeng, standing under the night sky, made a wish in English:
"I want to see the mysterious China."
As soon as the voice fell, the style of the background music immediately became mysterious.
With the rapid switching of the camera, the Yangtze River, the Yellow River, Guilin, Xi'an, Suzhou and Hangzhou, Dunhuang...
Frames of tricky and beautiful scenery appeared on the TV one by one.
In the Tanhua Building, several people who were completely attracted by the picture did not realize that this was the food advertisement they had been waiting for.
Finally, the picture on the TV finally stopped.
A winding and steep Great Wall lies across the mountains covered with spring flowers.
The frightened wisher looked at the magnificent scene in front of him in surprise.
After asking the local Chen Peisi, Qiu Yuefeng shouted in great surprise:
"The Great Wall? Is this really China? God bless, my dream finally came true!"
At this time, Chen Peisi said an official sentence: "Welcome to China!"
Next, a series of famous attractions in Yanjing flashed quickly on the TV.
While the camera was switching, the voice-overs of Qiu Yuefeng and Chen Peisi sounded.
"In your Yanjing city, where does the food taste the best?"
"If you really want to talk about it, it has to be a palace banquet in the Forbidden City!"
"Can you take me to try it?"
"I really want to take you there, but unfortunately this is an impossible wish."
With a click, another wishing match was lit.
Under the joint wish of the two foodies, the scenery on the TV began to blur.
When the audience saw the picture clearly again, the aerial shots dropped from the sky clearly captured the majestic momentum of the entire Forbidden City.
As the camera zoomed in, a busy palace kitchen appeared.
Next, the chef in the Ming Dynasty uniform began to perform chores.
When a delicate lacquer box containing MSG is opened:
The Eight Immortals Crossing the Sea, Crystal Gusu Meat, Sea Dragon Pearls, the Universe in a Palm, and the Moonlight in the Lotus Pond.
The most written part of the entire advertisement directly fixed the audience in New York, the city where the advertisement was first broadcast, in front of the TV.
At this moment, any New Yorker who happened to see this advertisement was staring at the TV in various postures.
When groups of fluent cooking moves flashed on the TV, every citizen in New York City became drunk.
How had they ever seen such high-end dishes, let alone the exquisite porcelain that later served them.
The camera turned, and the magnificent Baohe Hall appeared on the TV.
Accompanied by a piece of palace music, three classical beauties with long sleeves and good dancing skills were dancing in the hall.
Following the movement of the camera, rows of delicacies were brought into the hall by rows of palace maids.
As the long shots flowed, the emperors, concubines, civil and military officials, all dressed up for the palace banquet, raised the crystal clear white jade cups with Qiu Yuefeng and Chen Peisi in a friendly manner.
The majority of New York citizens have just realized this after watching the gorgeous and carefully designed pictures on TV.
It turns out that Greater China not only has beautiful mountains and rivers, but the food in Greater China is also eye-opening, mouth-watering, hard to stop, and yearning for...
As the camera moves, when a celadon dinner hat with ice cracks is lifted, a plate of attractively colored braised pork appears on the table of the two young masters and princesses.
Looking at the delicious food on their table, the two very festive children smiled cheerfully at the camera.
The cute and sweet smile on TV made Chen Zichao in Tanhualou unable to bear it anymore:
"Who, tell the kitchen to make a braised pork quickly and bring it over."
“If it’s convenient, I’ll make an extra serving of pineapple and sour pork.”
"Can you feed yellow croaker in soup?"
"..."
At this moment, several colleagues in Tanhualou ordered dishes one after another.
Not to mention other viewers, even those who own Chinese restaurants were drooled by this advertisement.
At this moment, the royal family members who were originally sitting in the main hall on the TV appeared collectively on a tower.
The full moon shines in the sky, and the garden is filled with lanterns.
Wow——
In the condescending night, all the lanterns in Beihai Park lit up like waves pushing forward.
Amidst the music of universal celebration, countless exquisite Kongming lanterns slowly rose into the sky from the royal gardens...
[China welcomes you, Chinese food welcomes you! 】
At this moment in New York City, not only the general audience, but also many participating teams waiting to attend the New York Advertising Festival also showed surprised expressions.
Watching the visual feast on TV that was so gorgeous that it lit up the sky, they didn't dare to confirm that this was actually an advertisement until the last moment when the subtitles appeared.
According to the original plan, the 9-minute "Wonderful Night in the Forbidden City" will not cut for one second when it is first played.
In other words, the advertisements that the audience sees this time are exactly the same as those sent to the New York Advertising Festival.
The purpose, of course, is to make a splash.
At this moment, the participating teams from various countries were waiting in front of the TV to watch the food commercial for the second time.
One after another, impatient cars drove directly in the direction of Lower Manhattan.
Chinatown, Tanhualou Restaurant.
After watching a food commercial, I am still not sure whether I can win the award.
However, the gorgeous and exquisite scenes in the advertisement have already made several old people in the restaurant a little more courageous.
"Marlboro, Marlboro, lemon tea, lemon tea..."
At this moment, several people who had been seduced by the advertisement were sitting together with Chen Zichao, eating and drinking.
Suddenly, cars stopped on both sides of the road in Chinatown.
Immediately afterwards, when a group of foreigners walked into Tanhualou, the waiters from various restaurants also rushed in and took away their bosses.
Seeing the increasing number of New Yorkers pouring into the restaurant, Chen Zichao, who was standing by the bar, his eyes turned green:
"So, do you still remember the other mission Captain Jiang and the others came to New York on?"
The boy on the side quickly replied: "It seems to be about promoting bicycles."
"Understood,"
Chen Zichao smiled slightly: "Let me know, all Anliangtang brothers will come to Tanhualou to report to me tomorrow morning."