Chapter 1558: Contract Phone Mode
According to statistics, the amount of online sales this year will reach 300 million, and there is a greater development trend. With the first step into the market, the online mall is currently operating well.
The bonus period has not yet arrived, but the first pot of gold has arrived.
That's why we use the online mall to help the development of the mobile phone business.
"I understand, let's start making arrangements. In the next few days, we will complete all kinds of work. If people in Beijing have different opinions, I will sort them out and give them to you." Chen Xiaoxuan is very smart. He knows almost everything about Shen Dapeng, so he understands the complexity of interpersonal relationships.
It is naturally not so easy to deal with all aspects. In Chen Xiaoxuan's view, anyone involved needs to be discussed with him to avoid problems.
Although Shen Dapeng has shares in various companies, he will not force himself to participate in the company's business expansion. He can only make a good suggestion to help the company solve various problems.
"Waiting for your good news, there is another thing about the 3G network construction. This issue must be taken seriously. Whether it is Liandong or Yitong and other communication providers, effective communication is required."
Shen Dapeng mentioned 3G and roughly talked about the direction with Chen Xiaoxuan.
"3G network? Is this thing useful? How can mobile phones be better than computers for Internet access?" Chen Xiaoxuan first maintained a certain degree of doubt, the same idea as everyone else at the beginning of contact.
"Mobile phones cannot be better than computers, but most people think so now. We are a technology company, isn't it to make things that others dare not think of become reality?" Shen Dapeng did not explain in detail, but just mentioned a few sentences to explain the importance of 3G network. Other things have to be left to Chen Xiaoxuan to do.
Chen Xiaoxuan understood what he heard, but he had no clue. He asked him to come forward to negotiate with the communication providers, and he had no direction on how to discuss cooperation.
"How to talk to the communication providers?" Chen Xiaoxuan raised doubts. The development here is in the mobile phone aspect, and now it has involved the network and various security issues. This makes him feel that Shen Dapeng is too focused on the mobile phone business.
Shen Dapeng took a deep breath, thought about it and said, "Binding mode, bundled sales, the next mobile phone, give them enough authority to the communication operator, for example, a mobile phone is priced at 4,000 yuan, let them adopt the consumption mode, guarantee the minimum consumption every month, and give the mobile phone!"
The contract phone model is a back-up plan prepared by Shen Dapeng for Xiaoyu mobile phone.
Since Liandong Company intends to acquire Xiaoyu mobile phone, it shows from the side that Xiaoyu mobile phone is very favored by various communication operators. The more functions it has, the greater the data fee generated, so Shen Dapeng proposed the contract phone model.
In fact, Shen Dapeng did not think of doing this contract phone at first.
However, in order to facilitate Xiaoyu mobile phone to enter the gateway after the 3G network is opened, so as not to be controlled by the communication operator, this model can only be proposed.
Cooperation with communication operators will inevitably have some impact on Xiaoyu Life Science and Technology Museum, which has the agency rights, but this is a problem that Xiaoyu Life Science and Technology Museum will have to face next.
If Xiaoyu mobile phone wants to develop smoothly, it can only take a different approach and prepare everything before various mobile phone manufacturers.
"Will Cao Zhang agree?" Chen Xiaoxuan asked. Xiaoyu Mobile cooperates with telecom operators, which will reduce the sales market of agents. It is necessary to consider this issue.
Shen Dapeng smiled. Chen Xiaoxuan would also ask such a problem that can be easily solved. "You discuss with Cao Zhang and let him, a big agent, come forward to talk together. I think the contract phone model can quickly sell a large number of mobile phones to telecom operators. He is very happy to do it."
The reason why Cao Zhang's problem was considered was because of the Xiaoyu Life Science and Technology Museum.
If it is not necessary, even if Shen Dapeng wants to make this money himself, he doesn't have to worry about Cao Zhang at all. He just needs to come forward and negotiate with major operators.
Although he said so, Shen Dapeng still admires Chen Xiaoxuan. He didn't consider the operator at the first time, but thought about Cao Zhang's problem. He gave priority to his own gains and losses, which shows that he has these relationships in mind.
"You can talk to him. It's about the operator. They came up with a binding consumption model. Once the contract expires, consumers no longer use the bound mobile phone card. At that time, won't they work for Xiaoyu Mobile for free?" Chen Xiaoxuan put aside Cao Zhang's question. He was still unfamiliar with this contract phone model.
Shen Dapeng pondered for a while, thinking of a variety of contract models, and said lightly: "This is a marketing problem. For example, if you top up 4,000 yuan of phone bills, you will get a Xiaoyu phone for free. Or, you spend half of the money to buy a phone, and the other half needs to spend a certain amount of phone bills every month. You can only own this phone after a few months."
In terms of more details, Shen Dapeng and Chen Xiaoxuan introduced it for a long time before the general direction was introduced clearly.
Chen Xiaoxuan listened and took notes, and listed several negotiation models, but he was smarter. "These models can all be used, but you can't back up with the communication operator all at once and keep them for negotiation. When did you learn marketing strategies so well?"
"I'm the operations director, how could I not learn some marketing strategies? Our ultimate goal in this matter is to get the 3G gateway rights. As for how much profit there is, even if Cao Zhang doesn't make money, we have to negotiate this matter." Shen Dapeng gave a death order, and he had explained everything that could be said, and he couldn't mess it up.
The final result depends on Chen Xiaoxuan's negotiation.
Chen Xiaoxuan listened and felt that Shen Dapeng's decision this time was somewhat rash, "Give benefits to operators to obtain convenient rights? If so, other companies will follow suit, and the operators' initial large-scale investment in 3G network construction funds will also get market feedback. I think they will not refuse."
"That's about it. Xiaoyu brand, various series of products, including the next generation of Xiaoyu smartphones that will be released soon, with basic profits as the premise, all that can be given can be given away." Shen Dapeng said with a burning look in his eyes and a calculation in his heart.
Mobile phone equipment does not involve market competition issues, the key point is the brand effect.
Before most mobile phone manufacturers enter the smart field, they must first promote their own brands, so as to occupy a large market and obtain broader market prospects and resources.
Xiaoyu mobile phone currently occupies a small market share. If the next mobile phone wants to become a well-known domestic mobile phone brand, it must pay attention to many marketing strategies.
Although Shen Dapeng's concessions seem to be for Xiaoyu mobile phone to quickly recover the cost, or to open a skylight in the market.
In fact, Shen Dapeng has never thought about how much he can earn from Xiaoyu mobile phone, but this Xiaoyu mobile phone has increased a lot of popularity for the entire Xiaoyu brand.
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