Chapter 426: Chinese Chef
In Tokyo after autumn, there will be a light rain every three to five days.
Under the eaves of the three-story building of Dadi Advertising Company, there is an extra starlight wall compared to before.
At this moment, Yu Sigui, who had been back for almost a week.
I also hung up several L’Oréal beach advertisements, Phoenix permanent double-sided advertisements, and photo frames from McDonald’s Avenue.
After adjusting the position several times, Miss Yu took two steps back, folded her arms and admired it beautifully.
Black Whale’s public service announcements, Raisin’s Kao sanitary napkins, ATM Dad;
Famous paintings include smoking cessation advertisements, sand paintings of the Silk Road, two-hand paintings of Chinese pencils, and micro-carvings of pen cores;
The MGM title sequence of White Cat, Wishing Match on the Moon, Mona Lisa and Leonardo da Vinci...
"It looks quite spectacular,"
According to Jiang Shan's suggestion, Dadi Advertising arranged a good show at the door of their home.
At this moment, a smile appeared on Yu Sigui’s lips:
"If you continue like this, my land will soon become your subsidiary company of Chun Fengdu."
"If that day comes, I don't think there's anything wrong with it."
At this time, Yu Sigui's father, Yu Qinghan, walked out of the house.
"Why?" Yu Sigui turned to look at his father: "You founded this company by yourself."
"what company,"
Yu Qinghan looked at his Lianjia store with a smile:
“Originally it was just an advertising department of Dadi Chinese Newspaper.
The original intention was actually to promote domestic products.
If it weren't for the few businesses you and Jiang Shan had cooperated with, this company would have closed down long ago. "
"Dad, let me tell you, this cooperation between me and Jiangshan is to help domestic mineral water return to the Japanese market,"
The father and daughter of the Yu family looked side by side at the starlight wall under the eaves.
Regardless of whether she participated or not, the country asked her to hang the banner.
"Jiang Shan also said that he would make some big deals with me and then buy an office building together!"
"These are his exact words?"
"hold head high!"
"What did I say?" Yu Qing wrote:
"This guy is ambitious. Even if Dadi becomes his subsidiary in the future, it won't be a bad thing.
Besides, I feel more at ease if you, a girl, follow him, it is better than if you do it alone. "
"That's true,"
Thinking of the days when he was filming in China, Yu Sigui laughed out loud in the next second:
"I'm telling you, Dad, the people who work with Jiangshan are really fun, and each one is more capable than the last. I really like working with them."
"If you like it, do it well. How are you preparing for the "Mirror Baby" commercial you were responsible for filming?"
"It will be started in two days. I feel that we need to recruit a few more technicians. In addition, the organization's training must continue..."
Yu Sigui took her father's arm.
Miss Yu, who became more and more beautiful as she talked, unconsciously rested her head on her father’s shoulder:
"Dad, how about I buy a house in Pujiang first..."
…
Just three days ago, "Wonderful Night in the Forbidden City", the last part of the Uni-President Match Wishing series, was released in Japan.
Starting from "Da Vinci Monla Lisa", followed by "Moon Landing", "Climbing the Great Wall", and "Wonderful Night in the Forbidden City", there are a series of four wishing advertisements, each one more interesting than the last.
Especially the last one, "Wonderful Night in the Forbidden City", although the version released in Japan was only a three-minute condensed version.
But it has already made the vast audience in Japan shout in unbelievable.
In the eyes of various TV stations, although this commercial is only three minutes long, it has already shown the true nature of a large-scale production.
Soon, Japan's "Asahi Shimbun", "Tokyo Sports" and other newspapers and periodicals,
He successively published "New York Advertising Festival Gold Award Winner - Wonderful Night in the Forbidden City", "Fantastic Night in the Forbidden City - The Best Food Advertisement", "The Complete Version of Wonderful Night in the Forbidden City Caused a Sensation in the United States", "Decryption of the Palace Banquet of the Ming Dynasty"... …related series of articles and pictures.
…
Pujiang City, Foreign Trade Export Conference Room of Light Industry Bureau.
Xu Muchun, wearing glasses, was listening to his subordinate's work report with a serious face.
"Just this morning, Japan's Fuji TV called to ask,
Can you give them the full version of the "Wonderful Night in the Forbidden City" commercial? "
Xu Muchun tapped the pen: "How did you reply?"
"I directly stated that there is an issue of advertising costs," the comrade who reported the report said:
"Unexpectedly, as soon as I mentioned this, the representative there said that he would help us upgrade the 3-minute advertisement to 9 minutes for free."
"Huh?" Xu Muchun paused with the pen in his hand: "What do you mean?"
"In other words, we only need to pay Fuji TV's three-minute advertising fee to broadcast the full version of "Wonderful Night in the Forbidden City."
"This is a bit interesting." Xu Muchun finally smiled.
"Xu Bureau," Section Chief Han said, "This is a good thing. The full version of the advertisement is much more exciting than the condensed version."
"Do I still know this?" Xu Muchun gave him a stern look: "It's just that I suddenly had a feeling..."
"How does it feel?"
"..." Xu Muchun clicked the pen in his hand: "If there is anything else, please continue to report."
"In addition, Japan's TV Asahi also called our office,"
The comrade who reported it continued to report:
"They asked if there is another series of commercials for Wishing Matches. If so, would TV Asahi be willing to broadcast it for us for free?"
Director Xu and Section Chief Han said together: "Huh?"
"I just had a feeling," Xu Muchun said jokingly:
"Not only should we not pay for Xiao Jiang's advertisement, we should also ask them to pay us copyright fees."
"We were surprised when we heard about it,"
The comrade from the Ministry of Foreign Trade who handles overseas work laughed:
"But you know, we soon received a call from Xiangjiang Wireless TV Station, and they actually offered to upgrade the full version of "Wonderful Night in the Forbidden City" for free..."
"Okay,"
Xu Muchun finally smiled happily: "What does this mean? It means that our advertising can already drive the TV station's ratings."
Chief Han's first reaction was: "Looking at it this way, we have to continue filming the Wishing Match series of commercials!"
"The initial plan is to have one commercial every two years." Xu Muchun revealed He Jiangshan's plan.
"What do you think of Fuji TV's proposal to show the entire three-minute version?"
"No need to ask, I'll definitely agree,"
If the advertising fee had not been paid long ago, Xu Muchun would have given the advertisement to another TV station to broadcast for free:
"Send me a copy of the advertisement overnight."
"Okay Xu Bureau."
Turning his face, Xu Muchun looked at Section Chief Han again: "Has Uni-President Match's packaging production capacity kept up?"
"It's all turned around."
"This little thing," Xu Muchun said with a smile, "it's really profitable once you measure it."
"White Cat washing powder is more profitable."
"By the way, how is the new workshop of Aimin Candy Factory?"
"Everything has been turned on," Han Ke Changhui reported:
“The newly launched strawberry flavored toffee and chocolate are delicious to the smell.
I brought some here for everyone. Do you want to try it? "
Xu Muchun: "Did you bring candy to the conference room?"
When asked, Section Chief Han didn't know whether to admit it or not: "... Ang."
"What are you waiting for?"
"Bring it up quickly..."
…
Yanjing City, Qianliang Hutong at night.
Since returning from Qingdao after filming the location, Jiang Shan has been staying at Yanjing TV Station and busy editing.
Faced with landscape shots that kept coming in from all over the country.
Jiang Shan and Wang Fulin, who spend every day in the editing room, seem to have visited all the good places in the country.
"Finally finished,"
Jiang Shan, who was walking in the alley, stretched himself toward the sky and said, "If I keep doing this, our newspaper office will have to kick me out."
"It's all nonsense,"
These days, Ren Dahui spends time with Jiang Shan every day:
"Of the interview materials you sent to the agency, which one is not the top news?"
Behind-the-scenes from the filming of CCTV's "National Day Gift Film", interviews from the movie "Flying Symphony", photos of the bumper harvest of "Lumian No. 1"...
During this period, the documentary selection of "Good Mountains, Good Waters, Good Scenery" from various TV stations across the country was packaged and sent back to "Oriental Metropolis Daily".
"Brother, I will go back in two days..."
At this moment, Jiang Shan and Ren Dahui had already opened the door and walked into the courtyard house at No. 34 Qianliang Hutong.
"No one who can enter this house is an outsider,"
Jiang Shanla turned on a light:
"It's mainly a place for Uncle Yongyu, Uncle Shixiang and their old friends to rest and chat."
"I know," Ren Dahui said, "Fu Lin and I have also come here to play a few times!"
"After a while," Jiang Shan said:
"My uncles are going to hire a construction team to tidy up this house. Please give me some help then. If you have time, come here and take a look."
"Which construction team did you find?"
"It is said that it is the construction team responsible for the restoration of historical monuments from the Housing Management Bureau." Jiang Shan: "The person was found by Mr. Zhu from the Institute of Cultural Relics of the Forbidden City."
"That's right." Ren Dahui looked around and said, "Your house must be handled by this person. A layman must not touch it."
"Actually, I'm not that particular," Jiang Shan said, "but Mr. Zhu and the others have to do this."
"Don't worry about this," Ren Dahui said, "I'll help you keep an eye on it. If those old professors need anything, ask them to call me directly."
"You have put this away,"
Jiang Shan handed over a note:
"It has the phone numbers of my home and work. If anything happens, just go ahead and go. I've also said hello to Pess."
"It's okay. I basically won't leave Yanjing. Don't worry if you leave it to me."
"Besides, if you have any expenses, please tell Uncle Jia directly."
"Don't be nagging," Ren Dahui said, "I'm just here to help take care of you. What's the cost..."
…
Starting tomorrow, this house in Jiangshan will completely fall into the hands of a few old comrades.
Although he also wanted to go into battle and design it himself.
But when he saw that his uncles were more motivated than him, he simply let them play.
When I have the opportunity in a while, I will buy another set.
…
A few days later, just a few days after returning to Pujiang, Jiangshan got on a flight to Tokyo again.
This time, no one else was traveling with him except Huang Hua from Pujiang Advertising and Decoration Company.
On the plane for a while, Huang Hua had been quietly looking at the paintings in Jiang Shan's hands.
After looking at it for a while, I finally couldn't help it anymore: "Jiang Shan, what are you painting?"
"This is called "The Little Master of China","
Jiang Shan said without raising his head: "It's a graphic novel about a few young chefs running around competing for traditional Chinese dishes."
Huang Hua stared at the drawing paper and said, "A comic strip about a chef cooking? Is it funny?"
Will anyone see this?
"Let me show you." Jiang Shan handed over a few pages.
A while ago, he was busy editing films at a TV station during the day, and started drawing this thing when he returned home at night.
After reading through several pages of drawings, Huang Hua immediately regretted it.
Then he hurriedly handed the drawing back and urged: "Don't say anything, just continue painting."
He now really wants to know, what is the secret of the six-flavored Mapo Tofu?
…
The light rain in Tokyo finally stopped.
At this moment, in Dadi Advertising Company, Jiang Shan and Huang Hua were admiring Yu Sigui's shooting results.
Outside the house, a black Toyota sedan drove over slowly.
"Stop, stop, stop."
Before they reached the end of the field, the two people in the car stopped the driver.
Then, they lowered their car windows and did the same as pedestrians on the roadside.
They all looked at the huge advertisement on the outer wall of Dadi Company's small building.
On a billboard with a green background, a bottle of completely transparent Laoshan mineral water with a Chinese-style bottle label next to it is being shared by several huge straws extending from the window.
"This advertisement has already appeared in Tokyo for three or four dollars,"
A man in the Toyota said: "It looks like it is also a masterpiece of Dadi Company."
"What an eye-catching advertisement!" Another person looked at it with envy: "...By the way, didn't it say that this company is called Chunfengdu?"
"I don't know the specific situation. It is said that the relationship between the two advertising companies is very unusual."
"No matter, let's go take a look first and then talk."
Soon, the Toyota car slowly stopped at the door of Dadi Advertising.
The two people who got off the car one after another were stunned by a wall of stars under the eaves as soon as they stepped onto the two steps of the company.
In the room, Yu Sigui, who didn't notice any visitors at all, was leading Jiang Shan and Huang Hua to visit their advertising company on the first floor.
"I remember two years ago, Lao Huang and I were sitting here watching TV,"
After exiting an office, Jiang Shan and his party walked back to the living room: "You couldn't walk at that time."
"You can't walk!" Yu Sigui rolled his eyes at him.
Huang Hua just smiled and said nothing, and sat with them in the living room.
"I don't care,"
Yu Sigui crossed his legs and looked at Jiangshan: "Now that you are here, don't even think about running away. If you don't help me earn an office floor, don't go anywhere."
Huang Hua couldn't laugh anymore: "A first-floor office building?"
"One room is enough," Yu Sigui said, "You're here anyway."
"Look," Jiang Shan said with a smile, "the capitalist's tail is exposed."
As soon as he finished speaking, the door of the company was pushed open.
After a while, two men in neat suits were led into the living room by the receptionist.
After seeing a business card handed over by the other party, Jiang Shan and Yu Sigui quickly looked at each other for a second.
"We just saw a picture of McDonald's Avenue in Xiangjiang at the entrance of your company,"
One of the guests asked curiously as soon as he sat down: "Excuse me, is that also a work of your Dadi Advertising?"
"Yes, it was indeed planned and designed by us." Jiang Shan's Japanese was flawless.
"That's really nice."
"What?" After knowing that the other person was a senior executive of McDonald's in Japan, Jiang Shan guessed:
"You want a McDonald's Avenue too?"
"We don't need McDonald's Avenue," McDonald's executive said:
“We are different from McDonald’s in Hong Kong, their main competitor is Burger King.
As for us, the local KFC is our biggest competitor..."
…
Originally I just came to Tokyo to follow up on the Laoshan mineral water advertisement, but I didn't expect that I could get a private job for myself.
At this moment, while flipping through the information in his hand, Jiang Shan realized that KFC in Japan was actually having such a good life.
“McDonald’s drive-thru restaurant ad…”
Seeing this, Jiang Shan couldn't believe it: "There is already a McDonald's drive-thru in Tokyo?"
"It was there three years ago,"
McDonald's Japanese executive smiled bitterly:
"Unfortunately, there has been little improvement. This time we are going to spend a lot of money and focus on drive-thru restaurants..."