Chapter 393 0392 [The Momentum Is Like a Broken Bamboo! 】(Five More Sent! Please Subscribe!)
"How could this be? Could it be that Shao Daheng also lost to Shi Zhijian?"
Li Zhaotian bit his cigar and read the newspaper, with an expression of disbelief.
Wenzelton opened his mouth and said: "This is just the beginning, besides, Golden Harvest's box office at the premiere is only half of that of Shaw Brothers!"
"Really?" Li Zhaotian showed a trace of contempt on his face, reached out to pick up the newspaper and shook it, "Do you know what this is?"
"Isn't it just a newspaper?" Winzelton didn't know why.
"Wrong! This is not just a newspaper, it is also a tool! A tool to control people's hearts!" Li Zhaotian said in a deep voice, biting his cigar, and puffed out a puff of smoke: "What people want, the world is invincible!"
...
Cheung Kong Industries.
Li Jiacheng also looked at the newspaper in his hand.
Zhuang Jiajun couldn't help interjecting: "It seems that Shi Zhijian's movie is showing signs of explosion."
Paused, "I didn't expect that even Shaw Brothers couldn't suppress him."
Li Jiacheng took a deep breath, put down the newspaper in his hand, took off his glasses and pinched the center of his eyebrows with his hands, looking very tired.
"But brother-in-law, you don't have to worry. It's just the beginning. I heard that Golden Harvest's box office is less than half of Shaw's!"
Li Jiacheng opened his eyes: "I'm not worried about Golden Harvest's premiere box office, but about its future box office! I'm afraid that Shi Zhijian will take advantage of this shareholder wind and become invincible!"
...
at dusk.
"Hey, Lame Dragon, here's a newspaper!"
The Lame Dragon pulled out a copy of the newspaper and handed it to the regular customer.
"Why are they all praising Jiahe's "Mythology"? Could it be that this drama is really so good!"
"Yeah, it's the same in my newspaper! It says this is the first time-travel blockbuster!"
Everyone gathered together, smoking and talking.
"Would you like to buy a ticket to go and see tonight?"
"My wife watched it last night and said it was great!"
"Then let's go!"
At this time——
"Hey, lame dragon! What are you doing?" Everyone looked at the newsstand owner, lame dragon.
The lame dragon is limping to clean up the mess.
"Lame Dragon, are you out of business?"
"Cleaning up the stall so early, isn't it making money?"
While cleaning up the booth, the lame dragon turned around and said to everyone: "Money can never be made! Tonight I will watch "Mythology" with my wife and children!"
...
Shi Zhijian's strategy succeeded.
The way of publicity in this era is actually very traditional. Apart from newspapers, the biggest way of publicity is word of mouth!
Shi Zhijian spent money and hired many people to go to the movies.
These people were all thinking of taking advantage at first, but after they watched the movie, they were shocked and moved.
They are all vulgar and uneducated, but they can also distinguish between good and bad movies.
A good movie is touching, and I want to watch it again after watching it.
Bad movies don't want to watch a second time after one look!
So these people turned their backs, and even took the initiative to spend money to go to the cinema to watch it a second time.
After watching it, I felt that it was not enough, so I found relatives and friends, and invited them to watch it for the third time!
The lack of entertainment in this era makes people regard watching movies as a great pleasure. In the previous life, many people could watch a movie twice and three times. People in this era are even more sharp, they can watch movies five, six, seven or eight times!
After brushing, word of mouth came out.
One word: great!
Everyone spread word of mouth, and more and more people watched the show.
From the third day, Golden Harvest's box office began to counterattack, and the single-day box office reached 100,000.
In order to celebrate this historical achievement, Shi Zhijian hand-painted the poster directly on the monthly subscription Ming Pao.
On the poster——
A simple, majestic and majestic colored terracotta warrior stands in the center of the poster.
There are two big characters "one hundred thousand" on it.
The following is a line of words: Thanks to the people of Hong Kong for their attention to Golden Harvest, let us work together to make "Myth" break another record!
The poster hand-painted by Shi Zhijian was like a depth bomb that detonated the whole of Hong Kong in an instant.
People in this era are very simple, and Shi Zhijian shamelessly used the tricks of his previous life, causing the whole Hong Kong people to worry about the record-breaking box office of "Mythology".
"For "Myth" to add fire!"
"Buy tickets again to support Myth!"
"We, the people of Hong Kong, want to create our records!"
Fans are crazy.
Especially in this era of lack of entertainment, the birth of a phenomenal movie is often inseparable from these crazy movie fans.
With the support of these crazy movie fans, the box office of "Mythology" is like a bamboo, and it keeps rising.
The box office figures on the posters are changing every day.
Single day——
One hundred and ten thousand!
One hundred twenty thousand!
One hundred and thirty thousand!
Directly catch up with Shaw Brothers.
140,000!
Directly crushing Shaw Brothers, Shaw Brothers' box office fell off a cliff to 60,000.
One hundred and fifty thousand!
160,000!
170,000!
...
Many people started to lose focus on work, and all began to care about whether the box office of "Mythology" broke yesterday's box office record.
At the same time, "Ming Pao", which published "box office posters", also saw a surge in sales.
The first thing people do every day is to buy "Ming Pao", and then check whether the box office figures of "Mythology" have changed.
In the words of a well-known person, "During this time, the whole of Hong Kong seems to be bewitched!"
Fifteen days later, the single-day box office of "Mythology" finally exceeded 200,000!
Two hundred thousand!
The total investment of a big drama in this era is only 200,000 yuan!
It is equivalent to saying that Golden Harvest's box office in one day has earned back all the investment!
Not to mention that, the single-day box office of 200,000 also broke the highest single-day box office record in Asia.
Prior to this, the highest single-day box office record in Asia was held by the fifth "007" film "Thunder Valley" starring Sean Connery in 1967. The Asian single-day box office box office of this film was as high as 197,000 Hong Kong dollars.
When the poster of Terracotta Warriors and Horses was updated to "200,000" at the box office, fans all over Hong Kong cheered and celebrated, and some even set off firecrackers in the street, just like Chinese New Year!
Since then—
Golden Harvest's "Mythology" has only been screened for half a month, and the box office in Hong Kong has accumulated 2 million!
exploded!
It exploded!
You know, the last movie "The One-Armed Swordsman" that broke a million at the box office took two full months before reaching the million-dollar mark.
But "Mythology" is even crazier. It only took half a month to break 2 million!
This is not a miracle, what is it? !
Not to mention Hong Kong at the moment, even the whole of Asia and even Hollywood know about this miracle.
For the first time, Hong Kong, the Pearl of the Orient, shocked the world 20 years in advance with a movie.
at the same time.
Shao Daheng, Li Zhaotian, Li Jiacheng and others were staring at the "box office poster" hand-painted by Shi Zhijian.
The numbers on the "poster" are so bright red, so eye-catching, and so dazzling.
Just when everyone was guessing what Shi Zhijian would do next, the style of the poster suddenly changed——
"As promised, the investment will be fulfilled! We sincerely invite the investors of "Mythology" to come to the Peninsula Hotel!"