Chapter 542 0539 [Close the Net! 】

"How could it be a trap? What a good opportunity this is, we can stand on the moral high ground and condemn him!"

"Condemn him? That's helping him to promote for free!" Akio Morita smiled slyly. He really looked down on these mentally handicapped colleagues.

Could that bastard Shi Zhijian be so stupid?

If the Walkman sells well, it's okay to say that this happens. After all, what can't the fashionable young people do in order to buy luxury goods?

But Shi Zhijian's Walkman couldn't be sold at all, and it was unsalable in the whole city!

Under such circumstances, such an inexplicable and earth-shattering news suddenly appeared, only a ghost would believe it!

"In my opinion, Shi Zhijian is at his wit's end! He can even come up with such dirty ideas!"

After being reminded by Morita, other colleagues also hugged their shoulders and rubbed their chins to think.

Yeah, how could it be such a coincidence?

Selling a kidney to buy a myth!

Such gimmicky news will definitely spread throughout Kyoto, and then the entire Japan. By then, his Shinhwa Technology Walkman will not become popular?

Seeming to see through everyone's thoughts, Morita sneered and said, "Being popular is not the same as being popular! There are some things in this world that are very popular, but they can't be sold at all!"

Everyone nodded, "That's right, that's true! No matter how cunning that Shi Zhijian is, he still wants to drink our footwashing water!"

Sheng Tian laughed and said, "So we're going to give him a big fire that hasn't been lit yet, and pour cold water on him first!"

"How to do it?"

"Of course we will crack down on fake news!" Akio Morita sneered, "From now on, we will crack down on all fake news! The first thing is this 'sell a kidney to buy a myth'!"

...

Sony made a move!

Panasonic made a move!

Toshiba also shot!

It is ridiculous to collectively crack down on counterfeiting and say "sell a kidney to buy a myth"!

Some people even bribed the insiders of Myth Technology to let the insiders tell the truth in front of the media.

There is no such "aspiring young man" who sells his kidney.

The story of selling a kidney to buy a myth is fabricated and does not exist at all.

After investigation by reporters, there was no such person, let alone this matter!

So, the original good promotional copy was exposed like this!

"Mythological technology is too despicable!"

"Yeah, who would buy a $500 machine?"

"Still engaging in such an embarrassing marketing copy, it's an insult to our IQ!"

For a while, as the propaganda of "selling kidneys to buy myths" was shattered, Mythology Technology's $500 machine was crazily criticized by people!

Faced with this unprepared result, everyone in Myth Technology was dumbfounded.

"What should I do? Mr. Shi's copywriting has gone bankrupt!"

"Hey, it's over! Two tricks were broken one after another!"

"Our company's products are dead this time, why not lower the price!"

For a while, there were many discussions within the company, all questioning Shi Zhijian's marketing strategy.

On the outside, major companies such as Sony, Toshiba, and Panasonic watched jokes from the sidelines.

Soon, Morita and others got the news that Shi Zhijian was out of breath at the meeting held. On the one hand, it was because the Shinhwa first-generation Walkman had been on the market for three days, and the total sales were less than 200 units!

On the other hand, the marketing strategy he created continued to fail.

Facing the doubts from everyone in the company, Shi Zhijian finally showed his tyrant's true colors and started to roar loudly.

"It's impossible to reduce the price! My price positioning is correct! A machine is five hundred dollars, not a penny less!"

Facing Shi Zhijian's roar, everyone fell silent.

More people felt that Shi Zhijian was a little unclear about the situation by doing so.

Sticking to the same pricing, the end result can only be a hit!

At this time, Mitsuko Yamada, the female president of Golden Dragon Company, stepped forward to smooth things over.

"It is not necessary to bargain, but we must have a new way of promotion!"

"How to promote?" Shi Zhijian asked, smoking a cigarette wildly.

"How about this, we design some scratch cards to be used as coupons, and after scratching off, buying our products can offset part of the price, for example, ten dollars, thirty dollars and fifty dollars, of course, the largest is one hundred dollars!" Photon said, "It just corresponds to the first prize, the second prize, the third prize, and the special prize!"

The people around heard it, in fact, this is a price reduction strategy in disguise.

Scratch cards are widely spread in Japan and are loved by the common people.

As long as you are a person, you like to buy one and try your luck.

By doing this, Mitsuko Yamada gave Shi Zhijian a step down.

Sure enough, Shi Zhijian smoked a cigarette, nodded after listening to Photon's suggestion, and said, "Okay, I'll do as you said! Be careful when scratching the card and printing it, and there must be no mistakes!"

"Don't worry, I will personally supervise this!"

"OK! The meeting is over!"

The crowd gradually dispersed.

Soon there were only Shi Zhijian and Mitsuko Yamada left.

Shi Zhijian, who was smoking a cigarette angrily, suddenly smiled, and glanced at Mitsuko Yamada, "How was my acting just now? Isn't it amazing?"

Mitsuko Yamada snuggled into his arms tenderly, "You are the best man I have ever seen!"

"Really?" Shi Zhijian patted the shoulder of Photon in his arms, "From the beginning of the layout to the present, it is finally time to close the net!"

Photon's winking eyes were full of tenderness and sweetness: "Who would have known that from the very beginning you priced the product not at five hundred dollars, but at two hundred dollars! Five hundred, you are just constantly brainwashing people!"

Shi Zhijian sighed: "No way! People in this world are greedy by nature and like to take advantage! Our price of 500 is to make them think it's too high, and it's hard to buy! In addition, Sony, Panasonic and Toshiba are beside us. Fanning the flames and helping us to instill the concept of five hundred dollars in customers, since then, five hundred dollars has become a set pattern!"

Photon continued: "Then, you deliberately printed the wrong scratch card, and the thirty-dollar coupon became three hundred dollars, and the five hundred one walkman was directly taken away for two hundred dollars!"

Shi Zhijian smiled slightly, "Guess, will those customers buy it by then?"

Mitsuko Yamada smiled: "No one can resist the temptation of three hundred dollars!"

...

the next day.

Haosheng department store.

Shinhwa Technology has also started to engage in promotions.

And imitating Sony's appearance, they first sang and danced to attract a wave of customers, and then started to engage in activities.

"We set up scratch cards here as product coupons! When you buy the Shinhwa Generation Walkman, you can offset part of the money!"

The store's promoters are sparing no effort in promoting the sale.

Someone yelled: "Is it possible to scratch it when you buy it!"

"Of course, this scratch card is only valid when you make a purchase!"

"How strong is the scratch card?"

"We have a third prize of ten dollars, a second prize of thirty dollars, a first prize of fifty dollars, and a special prize of one hundred dollars!"

"Hey!" The audience snorted, "You scratch cards are too weak!"

"Yeah, the top prize is only one hundred dollars, it's boring!"

While talking, those onlookers were about to disperse.

At this moment, a voice said: "If you have the energy, you can scratch it and see!"