Chapter 443 Channel Propaganda
"Why hasn't Nova company moved recently? You said it so scary before, but you haven't seen any action until now?" Weng Quanhai sat in the office of the pharmaceutical factory, drinking tea comfortably, his face full of satisfaction, a little I didn't see the tension at the beginning.
"Nova is in big trouble now, so there is still time to think about this little thing." Shen Long turned his laptop to Weng Quanhai and asked him to read reports from major foreign media.
"I don't understand English, so tell me, it looks like you are protesting against Nova?" Weng Quanhai could only recognize the name of Nova on the signs of the protesters.
"Many foreign media have exposed that Nova used bribes to pass the FDA review, which has aroused strong protests from the people of various countries." Shen Long helped him translate, "All governments have decided to investigate Nova, not only to investigate them Commercial bribery, and suspected price fixing."
"I don't know if it has started in China, but I think Zhao Lizhong dare not take any drastic actions under such circumstances." Since all countries have found out about Nova's bribery, who can guarantee that there is no such thing in China? If you jump out again at this time, isn't it courting death? It's better to draw back the tail and be quiet for a while.
"Hey, this is a good opportunity for us. We just take advantage of this time to promote our medicine to various hospitals. When the news spreads to the country, doctors will definitely use Nova's medicine with caution in order to avoid suspicion. Our medicine Just enough to make up." Weng Quanhai's eyes lit up, and he immediately thought of an idea.
"It's not that easy. Nova's rebates are so high. How can doctors give up? However, it will definitely be much better than before. We should take this opportunity to establish our sales channels." Shen Long said, the promotion and sales of new drugs It also requires a lot of investment, which is another threshold that restricts small pharmaceutical companies from entering the pharmaceutical market.
"After all, the medicine still depends on the effect. As long as our medicine is really effective, the patients will come to their door. Isn't the feedback from the early clinical trials very good? Nowadays, people go to various cooperative hospitals every day to ask when the medicine will be available. If we buy it, we will take these cooperative hospitals as the core and gradually expand outward." Weng Quanhai said with a smile, "As far as the current output of the factory is concerned, it is almost enough to meet these traditional Chinese medicine hospitals."
"Traditional Chinese medicine hospital first, then general hospital." Shen Long nodded in agreement. The benefits of jointly developing this drug with a number of colleges and institutions have been reflected. The traditional Chinese medicine hospital under these cooperative units has become his basic board. Only when the basic market is established can the capital chain of the pharmaceutical factory not be broken, and then go to capture a larger site.
"At this time, our old bones can come in handy. There are still patients who will listen to what we say. Let's choose a few key cities to hold special lectures, invite relevant patients to the scene, and use our reputation to give these people Drug endorsement to attract them to buy." Speaking of this, Weng Quanhai is a bit pity, Zhang Changlin is good at doing this kind of thing, he can sell fake medicines so well, let alone genuine medicines?
It's just that Zhang Changlin is still in prison.
Although everything is fine except that there is no freedom, there is no way to help, which makes him a little regretful.
Professor Ma Lin, Director Qiao, Weng Quanhai and other famous doctors from other colleges and institutions all enjoy high prestige in their respective territories. If they come forward to hold a lecture, they will definitely attract a large number of patients to come to buy new medicines. If only Shen Long Personally, I am afraid it will be difficult to promote this drug in the short term.
Shen Long has tied up so many famous doctors with his interests, so there is no need to worry about their unwillingness to contribute. As for the loss of one Zhang Changlin, it is not a problem. None of these famous doctors have held a lecture or have few familiar partners ? These things can be handled properly by them.
Their work units will not stop them. It is true that they get a lot of commission for selling medicines for Nova, but how many people can afford 40,000 yuan for Glenin? What's more, it's not someone else's medicine that I'm buying now, and I also have shares in it. Who can not be active in helping my company sell medicine?
"The big guys hold a meeting first, find some professionals, and help set the tone of the publicity plan, and then everyone can freely play on this basis." The general direction should still be consistent.
"Okay, the problem of the pharmaceutical factory is finished today, I should go back to the medical hall to have a look, the patients are still queuing up there!" After speaking, Shen Long closed his laptop, got into Peng Hao's car with Weng Quanhai and went back Go to your own Chinese medicine clinic.
There was a long queue outside the medical hall, and the patients were talking with various accents. These people came from all over the country, although the cooperative Chinese medicine hospitals in several important cities are now trying to use the Chinese patent medicine provided by Shen Long. Leukemia, but there are still many patients who trust this TCM clinic more.
After all, this treatment plan came from here. It’s like going to Qilu Hospital of Shandong University after drinking paraquat, or going to the 307 Hospital for orthopedic patients if they want to live a few more days.
Seeing Shen Long get out of the car, a group of patients and family members hurriedly gathered around, "Doctor Cheng, I came from the northeast by train for three days and three nights, please show me first!"
"Doctor Cheng, I was introduced by someone, please help me to see it first!"
Peng Hao struggled to squeeze the way out for him in front, and let Shen Long and Weng Quanhai enter the clinic. Shen Long stood at the door of the clinic and persuaded them, "Don't all crowd in my place. My place is small and the reception capacity is limited. The prescriptions prescribed by the affiliated Longhua Hospital and the affiliated Shuguang Hospital are basically the same as mine, and it is the same when you go to see a doctor there.”
Hearing these words, Weng Quanhai didn't know what to say. He seldom saw private clinics rushing out patients. Even if he saw them, the clinics couldn't cure the patients and were afraid of accidents. Shen Long didn't have this problem now.
But yes, how many patients can be received in a day with such a big place? Taking another look at the long queue outside, Weng Quanhai was relieved again. Although many doctors were urgently trained during this period, they still couldn't meet the needs of so many patients. The long queue outside almost affected the traffic. , had to send them away.
After hearing Shen Long's words, some patients turned around and left, and went to Longhua Hospital and Shuguang Hospital to see if they could get in line earlier, but more patients still stayed here.
"...I have already understood your condition. Let me prescribe you some Chinese patent medicine first. This is a special medicine developed by Dr. Cheng. Take it for a while, and then come back for a follow-up visit." Entering the inside, I saw the doctor in charge Medication is being prescribed to the patient.