Chapter 5061 Original Factory
"Haha, this guy is interesting. He made up a "Fundraising Inscription"? Mr. Xi, what do you think?" Mr. Wen laughed.
"This is interesting. I looked at it carefully. Did you notice that this should be from Gui Youguang's "Xiangjixuanzhi". Of course, his modification is a little bit out of place. But considering his family background, environment, and his own cultivation, it is really not easy to write down this "Xiangjixuanzhi"!" Mr. Xi said with emotion.
"Xiangjixuanzhi" is the work of Ming Dynasty writer Gui Youguang.
Gui Youguang was an official, essayist, and ancient prose writer in the Ming Dynasty. His courtesy name was Xifu, also known as Kaifu, and his other name was Zhenchuan, also known as Xiangjisheng. He was known as "Mr. Zhenchuan" in the world. He was from Kunshan, Jiangsu. He was a juren in the 19th year of Jiajing. After failing the eighth time in the imperial examination, he moved to Anting River in Jiading, where he read books and talked about Taoism. He had many apprentices and became a Jinshi at the age of 60. He served as the magistrate of Changxing, the magistrate of Shunde, and the secretary of the Imperial Household Department of Nanjing. He stayed in charge of the cabinet's imperial edict-making room and compiled the "Shizong Shilu". He died in Nanjing. Gui Youguang, Tang Shunzhi and Wang Shenzhong all admired the Tang and Song ancient prose with detailed content and simple words, and were called the three masters of Jiajing. Due to Gui Youguang's profound attainments in prose writing, he was called "the Ouyang Xiu of today" at the time. Later generations praised his prose as "the first in Ming Dynasty prose". He wrote "Zhenchuan Collection" and "Sanwu Water Conservancy Records". His prose style is simple and his emotions are sincere. He is a representative writer of the "Tang and Song School" in the Ming Dynasty.
Of course, the original "Xiangji Xuanzhi" was written by Gui Youguang to express the feelings between mother and son, husband and wife, and brothers through daily life and family trivia. It is a representative work of his lyrical prose. There is no limit to the feelings without words, and there is no limit to the meaning.
The two gentlemen were surprised that Lin Feng had read such an article. After all, Lin Feng has always shown that he is smart and has a good vision. But his literary literacy has always been average. They didn't expect that Lin Feng had read this "Xiang Ji Xuan Zhi", which was a bit surprising.
Of course, Lin Feng's adaptation was not very good. But it doesn't matter. They are just like everyone else, and they are not interested in the literary literacy contained in it. In fact, literary literacy requires years of cultivation, not just one or two days. And Lin Feng is a businessman. What he reads most is not poetry and prose. It's how to do business and how to make money. For a businessman, the most important thing is to make money. In terms of literary literacy, a high point is naturally a good thing. But if it's just average, it doesn't matter.
"But what did he mean at the end? Everyone should be the boss?"
"I think this is the key."
The two gentlemen silently followed the development of the situation, wanting to see how Lin Feng was going to solve the problem of insufficient cash.
After initially teasing the Big Four, the public's attention gradually shifted to the last sentence of Lin Feng's "Fundraising Inscription".
Let all the people get rich, let all the people invest, let all the people be bosses. Let's build it together!
Lin Feng said this.
What exactly does it mean? What does he want to do?
People are curious about this. Real estate developers are also curious. They all want to know what Lin Feng is doing? How to build it for all the people.
While everyone is waiting, Lin Feng brought Xu Jiayin, Yang Huiyan, Wang Shi and Wang Jianlin.
The real estate companies behind the four people almost stopped construction at the first time this time. All the completed buildings were sold out at the first time. As for those buildings under construction, they all stopped construction immediately. It can be said that the four of them suffered the least losses, or even almost no losses. Of course, they still suffered a little loss from the half-price discount of the house price. After all, the house price was discounted, but the land price was not discounted. If the land price is not discounted and the house price is discounted, it will be a little difficult for them to make a profit.
Of course, they still responded to Lin Feng's call. They are waiting now, waiting for Lin Feng to make a big move. Now that Lin Feng summoned them, they naturally rushed over immediately.
"Four, now all the unqualified buildings have been demolished, and the housing prices have been discounted by half. Now we need to build houses. So, the four of you are now the main force!" Lin Feng said with a smile.
The four nodded. They have been waiting for this situation for a long time, but now the situation is so critical, what should they do? Although they still have surplus funds, it is now difficult to get a loan from the bank. Because of Lin Feng's trouble, if you want to borrow money from the four major banks now, unless you are a central enterprise, you can't get a loan to invest in real estate. Therefore, their funds are limited, and if Lin Feng wants to do it big, they are a bit embarrassed.
Besides, how can Lin Feng make back the 15 trillion? This is also what they are curious about.
"Everyone, for now, I need four people to start construction first, and build a new era home in accordance with the national standard of the "White Paper on China's Housing Quality". As for the housing price, I hope everyone can control the cost, lower the cost, and reach the current price of half the price!" Lin Feng stared at the four people with full expectations and a momentum that could not be refused.
Lower the cost and sell at a half price? The housing price within the third ring road of Beijing, the most high-end community (not including villas and luxury houses), can only be sold for about 30,000. This is a bit stressful for everyone, because the land they have taken, just the land price per square meter, is already over 20,000 per square meter. Adding the construction cost, especially the national standard construction cost now, it is probably close to 30,000, and this does not include operating costs, advertising costs, etc., so it is probably a loss.
Now that land prices have not fallen, the unilateral decline in housing prices is a bit fatal for real estate companies. Lin Feng asked them to build a building now, a national standard building, and they had no objection and would definitely cooperate. But the price was really a bit unbearable for them.
The four people all looked solemn, looked at each other, curled their lips slightly, and sighed. Obviously, the price made them very embarrassed. But they didn't know how to refuse Lin Feng. After all, they also knew that Lin Feng did not make money from it, and even paid for it. Lin Feng was purely out of a patriotic heart, a heart to plead for the people, and wanted to lower the housing prices.
To be honest, although they are real estate companies, those evil real estate developers in the mouths of ordinary people, but they also hope that ordinary people can afford to buy houses and have their own warm homes. The reason why housing prices are so expensive. In addition to the fact that they are businessmen and always have to make money. The high land prices are also the key. The first thing to rise is not the housing price, but the land price.
As the saying goes, the wool comes from the sheep. If the land price goes up, the real estate developers don't care. Anyway, if your land price goes up, my house price will go up. The more you increase, the more I will increase. In the end, it will just be spread on the people. And it will increase more. After all, businessmen are profit-seeking. Your land price is constantly rising, so we naturally have to take the opportunity to make more money. This has nothing to do with sympathy. This is just a simple way to make a profit.
But now Lin Feng wants them to cut the price in half and sell it, which really makes them a little embarrassed!
"I know you will feel embarrassed. But I think that in today's Internet age, no matter what industry you are in, you need to have an Internet mindset. We must open our minds and diversify our profits!" Lin Feng said with a smile.
Diversified profits? How can this be profitable?
"Now with the development of cities, the economic circle is gradually spreading. A city can never have only one city center. If there is only one city center, then the city will be very congested. And it will make it difficult for citizens to find happiness. In the past, everything wanted to be concentrated, but now. I think everyone is more thinking about spreading. Because there were fewer people before, and there are more people now. The urban population is gradually increasing, especially with the construction of urban-rural integration by the Party Central Committee. I think the urban population will increase in the future. Therefore, the single city center model will inevitably be eliminated in the future." Lin Feng gestured with both hands and analyzed to the four people.
In Lin Feng's plan, they are crucial. Because if you want those real estate developers to start construction in an all-round way, you must have a leader. And these four people are the best among China's private real estate companies today. They are the first to start construction, which is the best whip for other real estate developers.
"So, in the future, a city will have many city centers. Of course, there will be only one political center, but there will be several economic centers. And there will be several centers for citizens to spend their leisure time. It will no longer be limited to a certain place. Everyone will go to one place for leisure and entertainment. Therefore, our community will be able to replace the effect of the city center to a certain extent. The community is not just about selling houses, we can also sell services." Lin Feng said with a smile.
"Selling services?" The four people were moved when they heard this.
"Supermarket!" Xu Jiayin said.
"Vegetable market!" Yang Huiyan added.
"Entertainment!" Wang Jianlin added.
"Club!" Wang Shi said carefully.
Lin Feng snapped his fingers.
"Yes, these are all things that communities can do. Of course, since the grades of the communities we build are different, the services provided can also be different. For example, for ordinary residential communities, supermarkets and vegetable markets are the main ones, and entertainment is mainly KTV. For high-end communities, clubs are the main ones, with various spas. Although there are many professional service shops on the market now, I think that the advantages that various professional shops or clubs outside do not have are at the doorstep or even on-site service. And this is the way to make a profit. Moreover, I think that apart from this, the real way to make money is home decoration. Buying a house and home decoration are inseparable. Everyone can set up their own home decoration company to provide netizens with the most suitable home decoration services!" Lin Feng pointed to the surroundings of the conference room.
"Everyone, we can sign an agreement with consumers before building a building. What kind of agreement? That is an agreement for buying a house plus home decoration! All prices are included in the house price, so that consumers can find a one-time loan from the bank to avoid the situation where residents can afford to buy a house but cannot afford to decorate it!" Lin Feng said.
The eyes of the four people all lit up. This idea is indeed good.
It is indeed difficult to buy a house nowadays, but decoration is not easy either. Although decoration can be cheap or luxurious, no matter what, it is inevitable to work hard during the decoration process. Moreover, since most residents do not have the corresponding decoration knowledge, even if they choose to decorate themselves and hire a construction team, it seems to be cheap. In fact, people are not only exhausted, but also various unreasonable things will happen in the middle, and even multiple reworks will occur.
However, the reason why the four companies did not launch their own decoration companies is that decoration is also very troublesome, because many ordinary people do not ask you to decorate at all. And their construction sites are all over the country and start at the same time. If you hire so many people, it will be a waste of resources. So, although this is a piece of fat meat, they did not touch it.
But listening to Lin Feng's meaning, it seems to be very promising.
"First, when you sell, you can sign a simple purchase contract with the buyer. If the consumer is satisfied, then you can promote the decoration drawings designed by your factory. I believe that no matter how many consumers there are, they will only choose a few options, which are nothing more than some changes in details. Therefore, you can completely make the decoration template. In this way, it is not only fast, but also extremely cost-effective. If the consumer chooses your plan, then you can, after asking for their opinions, include the agreed decoration fee into the house price, and then sign a new contract. The consumer will go to the bank for a loan!" Lin Feng said with a smile, "In this way, I think, for consumers, not only can they save time and effort, but also enjoy the original decoration, and save a lot of money. After all, for them, since it is a loan, it doesn't make much difference whether they borrow more or less. And you can count the construction profit into the decoration profit. Of course, what I hope is that you still maintain a reasonable profit margin and don't make too much. After all, consumers are not fools. If your decoration is too expensive, consumers will not pay for it."
The four of them were all lost in thought. With their brows furrowed, they carefully pondered the meaning of Lin Feng's words. If everything goes well as Lin Feng intended, then they can indeed make money. You know, Chinese people are extremely superstitious about the word "original". Nothing can compare to "original". No matter what it is, they always think that the original is the best.
And if they provide original decoration services, as long as the price is reasonable, even if it is slightly more expensive than the outside decoration, the people will accept it. After all, it is the original factory!
The original factory, in the hearts of the Chinese people, is the best symbol! Of course, there is another point, that is, the decoration fee is included in the house price, which is also a big attraction for the people.
Isn't this what many fine-decorated houses mean nowadays? However, most of the fine-decorated houses are hotel-style apartments, which are different from what they call "original". There is no choice of decoration styles for fine-decorated houses, while "original" is all chosen by the residents. To be continued...