Chapter 115: Jinshan Fengyun

"Excellent, Mr. Chen, our activation code can be regarded as setting a precedent in the industry."

"Yeah, Mr. Chen, the external activation codes have been fired up to a high price of 300 yuan each."

"I said that the activation code should have been sold in the first place. If it is at this price, hehe, we can sell it for tens of millions."

"Xie Zhang, I think you are open to seeing money."

"Hey, where, I'm just talking."

The launch of the activation code can be described as a clever step.

Online game makers have gained popularity by relying on activation codes.

5173 played its own portal status with the activation code.

Although it is difficult for ordinary players to obtain an activation code, many people have even cursed their mothers. However, once they got an activation code, the excitement and joy was beyond all.

This experience is definitely not difficult to give in previous games.

Of course, 5173 has also gained additional benefits in addition to the launch of the activation code.

This harvest is the advertising business.

In fact, the most primitive and common income of many websites is advertising business.

However, since the Internet bubble in 2000, the website advertising business has shrunk significantly.

Many businesses feel that placing advertisements on portal websites does not have much effect, and the cost of portal advertisements is relatively expensive.

Portal is still the case, not to mention second- and third-tier websites.

Prior to this, most of 5173's advertisements were aimed at major games, that is, to promote major games.

The advertising business is also part of the promotion business.

But now, 5173 has obtained dozens of pure advertising business.

Most of these businesses come from the IT industry, including mouse manufacturers, keyboard manufacturers, memory manufacturers, headset manufacturers, speaker manufacturers...etc. The reason why these manufacturers choose 5173 is very simple. 5173 has accumulated a certain number of gamers.

The first thing gamers face is the computer.

Then, a series of peripheral products around the computer have a good advertising platform.

Because gamers are the most likely target customers to buy these peripheral products.

In fact, this is indeed the case. After 5173 advertised, the feedback effect was very good.

A large number of gamers have chosen to buy these computer peripheral products after seeing them.

Even some IT manufacturers directly put their products on the 5173 e-commerce platform for sales convenience. Although 5173 was originally only for the sale of virtual items, Chen Yu did not openly reject this kind of computer peripheral products. He also wanted to try it to see how effective this kind of sales was.

I don't know the result if I don't try it. Even Chen Yu was intimidated by one attempt.

With a more direct sales platform, the speed of sales of these computer peripheral products is terrifying.

Just that day, just selling these computer peripheral products, 5173 sold more than 10,000 orders.

Although the sum of more than 10,000 yuan is not much, some of the mice, keyboards, speakers and the like sold above are not expensive. However, with the volume of more than 10,000 orders, he has already proved the potential strength of 5173.

To this end, Zhang Jianming also proposed to expand the business of 5173 and set up an e-commerce department.

However, for the time being, Chen Yu did not accept Zhang Jianming's opinion.

Now 5173's main business is still a game portal, it is possible to do a little online sales relying on the game portal.

But to really enter the e-commerce space, now is not the time.

Moreover, if you enter at once, it will attract the attention of other similar competitors.

The foundation of 5173 is still not stable, and now is not the time to fight with these big guys.

Instead, it is better to keep a low profile and develop slowly and secretly.

After thinking about it, Chen Yu entered the Sohu game channel, which is 17173.com.

17173 can't die for a day, and Chen Yu can't relax for a moment.

Originally, 17173 had no background, so it was much easier to compete with him.

But with the support of Sohu, it will be a little difficult to kill 17173.

Even if Chen Yu has launched the guild system and activation code, Chen Yu feels that Sohu cannot easily give up.

[Latest news: Swordsman Love will be tested next spring. 】

[Golden Mountain Masterpiece: Swordsman Love Online Edition. 】

[Swordsman activation code, waiting for you to get it. 】

really.

Just as soon as 17173 was opened, Chen Yu saw Sohu's counterattack.

"The online version of Swordsman Love, I rely on, Sohu actually won the Swordsman Love."

Chen Yu immediately called Wang Chang: "Wang Chang, what's the matter, Sohu has cooperated with Jinshan?"

"No news here?"

"Then what happened to Sohu's release of the Swordsman Love Activation Code? Didn't I ask you to contact Jinshan before?"

"Mr. Chen, we have contacted Jinshan before, but Jinshan said that Swordsman Love has not been launched so soon, and there is no idea of ​​promoting it for the time being."

"You log in to the Sohu Game Channel now and see what's going on?"

hang up the phone.

After half an hour, Wang Chang called back again.

"Mr. Chen, I called Jinshan's Xishanju studio, and they responded that they have not cooperated with Sohu for the time being."

"Didn't cooperate with Sohu?"

Chen Yu was a little surprised: "Where did the activation code for Sohu Game Channel come from?"

"They said they didn't know."

"Strange."

"Mr. Chen, maybe this has something to do with Xishanju's change of CEO."

"Oh?"

Chen Yu asked, "Tell me about it specifically."

"There are rumors in the industry that Lei Jun, the president of Kingsoft, is interested in online games. He may be the CEO of Xishanju next month."

"Lei Jun."

Chen Yu was moved.

How could he not know about Lei Jun, a great man.

The current president of Kingsoft and the future founder of Xiaomi Technology.

"You mean Sohu has contacted Lei Jun ahead of time?"

"It is possible, but there is no firm news for the time being."

"understood."

Chen Yu nodded: "Pay close attention to the movements of Jinshan and Sohu, and call me immediately if there is any situation."

"Don't worry, President Chen, I'll be going to inquire about the news these few days."

Wang Chang knew the seriousness of the matter.

In China, the love of swordsmen, whether in terms of popularity or popularity, undoubtedly surpasses miracles.

A miracle used the activation code strategy to make the miracle so hot.

Once Sohu fully promotes Swordsman Love, Sohu's game channel may really come back to life.

As the head of the marketing department, Wang Chang immediately visited major game companies and major IT companies.

The purpose of visiting major game dealers is not for other reasons, but to chat with them and gossip and inquire about news.

Shenzhen has convenient transportation, and there are several game manufacturers established in Shenzhen.

Plus penguins are also in Shenzhen.

After turning around, Wang Chang got some good news.

"Mr. Chen, have you heard some useful news?"

"Jinshan held a board meeting yesterday, and Lei Jun attended."

"What's the board's agenda?"

"It's about online games."

"It seems that Jinshan really intends to enter the field of online games."

"What else, have you nominated Lei Jun to be the CEO of Xishanju?"

"I don't know this for the time being, but there is news that Lei Jun and Qiu Bojun had a quarrel at the board meeting."

"Oh."

After saying this, Chen Yu was immediately alert.

Ask Bo Jun.

"Qiu Bojun" is the Bole of "Lei Jun" and the founder of Jinshan.

The first "Lei Jun" was invited to Jinshan by "Jun Bojun".

However, in recent years, there have been rumors that the relationship between "Lei Jun" and "Qiu Bojun" has been at odds.