Chapter 200 Getting Ready for some Big Action

Charlotte is coming soon.

At the same time, the Antlers Coffee Concert was spreading a lot on the Internet.

It will also be held on October 1st, the National Day.

Chen Pingsheng took a flight and left Shanghai on September 27th.

Returned to the capital.

No matter how prosperous it is outside, the capital is his real home.

Teng Ying has been promoting Charlotte for a while, and he will immediately notify Bai Xin as soon as he comes back.

Let all our artists cooperate in the announcement.

Yang Mi posted on Weibo for seven days, and so did Zhao Liying.

With these two people saying that Charlotte is good-looking, Charlotte still has a lot of money left over from her promotion.

However, Chen Pingsheng played a bigger game.

"How are you preparing for Antler Coffee's concert?"

"Uncle, everything is ready. It is expected that there will be 50,000 people attending the concert that day."

Bai Xin said that the attraction of the four kings' concerts on the same stage is unparalleled.

What's more, there is Yangmi as the finale to promote Antler Coffee.

There are a lot of things going on here when it was first established, and they are all complicated.

Fortunately, after Yang Qian came out of Bobo Milk Tea, she immediately took over the preliminary preparations for Antler Coffee.

Bai Xin also showed him Antler Coffee's custom-made umbrella, which was a black automatic umbrella with an iconic blue deer on it when opened.

The quality of the umbrellas is very good, and the customized version cost a small 80 yuan each.

A full 60,000 umbrellas were prepared, which added up to 5 million.

Chen Pingsheng tried it and it was indeed very good.

It's not as good as a Rolls-Royce umbrella, but it's definitely at the ceiling level among ordinary umbrellas.

If you take it out and sell it, it will cost at least one or two hundred.

That way no one would be willing to throw it away.

In addition to umbrellas, Antler Coffee cups are also out.

Quite beautiful.

On the day of the concert, we had to prepare 50,000 cups of coffee, which was a very heavy workload.

Chen Pingsheng said: "With the promotion of Antler Coffee and Charlotte, after the concert, everyone can receive a Charlotte movie ticket. I will treat them personally."

The cost has already been spent, so I don’t mind spending a little more.

Charlotte is a project that will make money immediately, and Antler Coffee will take at least a month.

The early stage publicity has been so intense, so it is natural to bundle this project that can make money immediately.

Bai Xin wrote them down one by one.

Yang Qian came to report to him on the progress of Antler Coffee again. She didn’t think much about Bobo Milk Tea, so she could only sum up her experience and start over.

Antler Coffee currently invests 100 million to decorate its stores in Beijing.

They are all looking for the best location, and it is estimated that 50 stores will be opened in Beijing at the same time by the end of October.

Another 200 million yuan has been invested in Magic City, and everything can be opened in mid-November.

It is estimated that there will be around 100 companies.

Those who invested in the early stage are all big stores, and whether they make money or not is not a secondary concern. The key is to build the momentum of Antler Coffee.

In the future, the cost of opening a store will definitely be reduced and stores with high transfer fees will be avoided as much as possible.

Choose small but nice.

In addition to the opening of stores in these two markets, the Antler Coffee APP has also been developed.

Currently in testing.

How much time can it take for just an APP that specializes in ordering coffee?

The function is simple and does not take up much memory.

In addition to the APP, WeChat mini programs have also been updated simultaneously.

They are all still being tested, and we will definitely be able to complete them before the opening.

Nowadays, Antler Coffee has already made a huge noise even before it is launched on the market.

Especially in Beijing, it is extremely well-known.

Qin Xue and Yang Qian are about the same age, so they get along very well with each other, and they have already developed a hot coffee worth 9 yuan.

The good news is that it tastes really good.

The bad news is that half of it is cost.

In other words, the net cost of the product is about five yuan, as anyone who has ever made milk tea knows.

A cup of bubble milk tea worth ten yuan will cost no more than two yuan at most.

But here, a cup of coffee worth ten yuan costs five yuan.

It's three times more expensive than milk tea, if you add in labor shop rent, depreciation, etc.

Coffee that costs half as much is definitely not profitable.

Chen Pingsheng asked in detail. If you want to maintain the purest coffee taste, this cost is already the lowest.

No wonder coffee has to be sold for 20 to 30 cups at first, and the cost is much higher than that of milk tea.

Then follow this standard.

The key is to open the market first.

He had previously prepared 500 million, 100 million to hold concerts, and 300 million to open a store.

The remaining 100 million is used for turnover.

Chen Pingsheng discovered that 500 million yuan was simply not enough to make good coffee.

And it's still far from enough.

If you can't even open a thousand stores, how can you have any national influence?

It is even less likely to have the ability to go public.

It just so happens that he is quite rich now, and he just received 450 million.

Chen Pingsheng called Tong Zelan and said that he was going to inject another 250 million into Antler Coffee.

It is guaranteed that 50% of his shares will remain intact. As for Tong Zelan, whether she is willing to invest another 200 million immediately or find someone to shoulder the responsibility is not his responsibility.

Anyway, Antler Coffee’s 500 million fund is definitely not enough. At least 1 billion must be raised first.

In fact, in Tong Zelan's mind, she knew exactly how much it would cost to actually accomplish the coffee business.

What she didn't expect was that Chen Pingsheng would not dilute his shares to raise funds.

According to her estimate, in order to bring Antler Coffee to the market, at least three billion would have to be invested.

If she keeps 40% of her shares unchanged, wouldn't she have to invest at least 1.2 billion.

This is undoubtedly too risky, so we must find someone to take it on.

Tong Zelan directly gave him 200 million, and privately found someone to share the shares.

Chen Pingsheng didn't care about her. Anyway, she was basically looking for top investors.

It is still very helpful for the newly created Antler Coffee.

In the past, when the company was not listed, Chen Pingsheng often spent all the money in his pocket.

This is mainly because he believes that there is not much urgent need for money on his side.

The main reason is that each company retains 30% of the risk fund.

It would be different after Bobo milk tea was launched, if he could not immediately spend 500 million.

It's not stable at all.

This is also the main reason why Yang Qian is not entangled.

How can she have 500 million?

Why is it said that bosses can hold up half the sky? It's because they are more than capable.

There is still enough money in the pocket that can be mobilized at any time.

Chen Pingsheng put the remaining 200 million into his own emergency treasury.

Just in case of emergencies.

In fact, his wife's liquidity is much larger than his.

Shuiyunjian's dividends include Tengsheng Fruit, Tengsheng Fresh Food, and Tenghui Hypermarket.

Dividends are paid on the 15th of every month as standard.

He invested the money, and his wife received the dividends.

Taken together, the annual profits of these four companies are definitely not less than 1.8 billion.

He has invested a total of 1.5 billion in just six Tenghui hypermarkets this year.

There are twenty-five major halls in Shuiyunjian Capital, and their business is very good.

The door-to-door service is even better.

With this income, no wonder his wife likes to buy some small luxuries now.

He also needs to prepare some emergency funds for himself.

Two hundred million is actually almost enough.

If something really happens, my wife's money can be transferred immediately.

I was so busy that I didn’t even have time to attend the grand opening ceremony of Feiyang in Guangdong.

Feiyangyang over there is very aggressive in opening stores, often opening more than a dozen stores a day.

Boiling Yangyang must be put on the market before the end of the year, and Tong Zelan has already gone to work on it.

But Bobo milk tea fell below the issue price when it was launched, which affected her personal credibility.

You must know that she is the main promoter of the launch of Bobo milk tea.

If you make the partners there lose money, they will naturally have to wait and see for a while.

This is also the main reason why Feiyangyang’s listing plan is progressing slowly.

Reputation is the key to a businessman.

…

Back home.

Liu Fen ran over to him immediately and asked:

"Shengsheng, do you need any support? I will take all the sisters from the Liu family to buy your Bobo milk tea stocks."

A company at home has gone public, so Liu Fen naturally knows about it.

Very proud, very proud.

I always feel that listed companies are completely different and have a special identity.

She also knew that something big happened on the first day it went public.

It's been in the news for days.

As a member of your own family, you must stand up and support without hesitation at this time.

This is his very realistic mother-in-law. She despises you when you have no money.

After you have money, she will try her best to help you. This may be human nature.

Chen Pingsheng knew that they all used their money to buy Vanke shares.

Since Vanke's plunge in June, it has already doubled.

After that, there will be a slight increase.

Bobo Milk Tea is different. The price of five shares per share is obviously at the floor price, and the room for growth is extremely high.

Chen Pingsheng said: "Yes, you should be able to make money by buying Bobo milk tea."

"Okay, I'll send a notice to the Liu family group immediately."

Liu Fen took out her mobile phone and looked like she was going to fight a big battle.

The group was all filled with relatives from the Liu family, including Song Shuiqing and his wife.

Bobo Milk Tea went public less than a year after its establishment.

It also became big news in Lao Liu's family.

At this time, everyone couldn't help but talk about the shared bicycle that Han Fei had built before.

Although the deceased is the greatest.

But it was obvious that he died a little too unjustly.

Look, they are all engaged in entrepreneurship, and Chen Pingsheng has almost no failures.

And if he gets a bicycle over there, he will jump off the building.

There is no one left.

Starting a business is not easy, but following Lao Chen will obviously lead to greater wealth and freedom.

As soon as everyone heard Liu Fen say that she wanted to abandon Vanke, which is currently in a good situation, and buy Bobo milk tea.

Still quite hesitant.

Later she said a lot more indignantly.

Still not many people were tempted.

Finally, she simply said: "My son-in-law has thrown away all the Vanke worth hundreds of millions, and now he is buying his own Bobo milk tea."

Good guy...you should have said this earlier.

Before, when everyone abandoned Baofeng Technology and bought Vanke, they followed Chen Pingsheng.

Facts have proved that people's vision is called vision.

Baofeng Technology’s stock price decline is no longer a problem.

Instead, they are all trapped inside and cannot escape even if they want to.

Several old cousins ​​who have always believed in Baofeng Technology are now pinned down by their husbands and beaten every day.

I told you not to follow Lao Chen.

Everyone is making a lot of money.

It is your fault that the footbath is missing three corners.

Mickey and the mice are no longer here.

Everyone bought Vanke when it was at a low price, and if they sell it now, they can make about the same amount as Chen Pingsheng.

It's just that the company doesn't make that much money.

Some people can make over a million yuan.

Liu Fen herself made nearly two million yuan this year by investing in stocks.

No more worrying about not being able to afford a gas guzzler.

It's fine to drive it around every day.

It just consumes a little more gas.