Chapter 482 Performance and the First Day of the Team

Top is still fighting in Berlin.

Belle headquarters is currently working on its next strategy.

Perhaps in the eyes of outsiders, the contract conditions offered by Top to Penicillin that were looser than those for Korean players were purely to disrupt the situation.

But Belle’s goal is not e-sports.

After all, there are only a few companies in LPL that can make a profit, and the market is too small.

Therefore, in addition to embracing the young market, Belle Group is preparing for its listing next year.

Different from Young Eagle Agriculture and Animal Husbandry, the e-sports of large pig farmers is to bring meat waffles to connect the upstream and downstream. Through this, they were even interviewed by CCTV (don’t laugh, it’s just called a new e-commerce model to the outside world, embracing the Internet+ ).

“…compared to last month, share increased by 2.3%.”

"Are you sure it's the fan economy?"

"Anyway, the Internet is very lively."

In the conference room.

As the spokesperson of the employer, Zhang Lei calmly picked up the second quarter revenue report and looked at the expenses generated by the channel reform and the benefits brought by the fan economy.

under.

All the executives knew what the higher-ups were planning.

After all, the headquarters split off Taobao Sports and went public in order to fill Belle's hole.

As a former shoe king, Belle encountered a similar predicament as Guirenniao, that is, with the arrival of the e-commerce wave, a large number of offline stores have become a burden.

According to public statements in 2017, Belle Fashion had more than 29,000 employees at its peak, of which 19,000 were retail staff.

Total employee costs were 4.853 billion yuan, 4.528 billion yuan and 3.164 billion yuan respectively, accounting for 20.6%, 23.6% and 19.6% of revenue during the same period.

Although the gross profit level can reach about 65%, the net profit margins are only 11.6%, 6.5% and 12.8% respectively.

After the market value advanced to 150 billion Hong Kong dollars, the market capitalization reached 150 billion Hong Kong dollars.

Many brands have entered the battle light (e-commerce business) and completely outperformed Belle in terms of cost control and gross profit margin.

As a result, in just two years, Belle's net profit was cut in half, and an average of two stores were closed every day.

in addition.

Belle was not unaware of the crisis. As early as 2008, Belle established Taoxiu.com and Yougou Online Shoe Mall.

It’s just that due to the huge offline volume, for the benefit of stores and store managers, online prices cannot be much lower than offline. In the end, the e-commerce business became purely a discount platform to clear inventory. Sales proportion shall not exceed 4%.

July 2017.

With the stock price "continuously falling", Belle chose to privatize and delist. Before the trading suspension, the quoted price was HK$5.27 per share, with a market value of HK$44.4 billion.

Among them, Hillhouse Capital and CDH Investment took the lead, bidding 53.1 billion to help Belle delist, and became Belle's major shareholder.

As a golden brand in the investment community.

Of course, Hillhouse Capital will not pay the full amount.

To raise this part of the funds, they first paid HK$9.83 billion in proportion to their shareholding. Belle shares were then used as pledge guarantee to obtain debt financing from Bank of America.

In other words, Hillhouse Capital leveraged a controlling stake worth HK$30.1 billion with less than HK$10 billion in cash.

The problem is to borrow money and pay it back, and the interest rate is not low.

After Belle was delisted, Hillhouse Capital spent a year transferring its easily profitable apparel business to Taobo Sports, planning to package Taobo for listing and repay debts...

so.

In addition to sorting out the business, the second most important thing in pre-listing preparations is to give confidence to the outside world. On the contrary, Taobo is not worried at all about the underwriters.

but…

It was discovered that e-commerce profits were still growing in the second quarter, and the executives were a little confused about what to say. Everyone knows how bleak Belle's e-commerce business was back then.

Even Top’s investment in e-sports is purely because the major shareholder has a good relationship with Tencent.

As a result, Top was established less than half a year ago. It not only created momentum and attracted attention, but also played a role in promoting goods.

At least on Taobaochaohua, many fans buy related clothing brands with real money.

Compared with Young Eagle Farming and Animal Husbandry, Top is more proud to represent the ‘fan economy’, ‘new e-commerce model’ and ‘the combination of tradition and the Internet’.

"Is Top Club profitable?"

Dinghui's people looked at the boss.

"Yes, after winning the Spring Championship, a group of sponsors increased their investment."

The boss explained the situation: "And champion skins are on sale, and a hero-themed documentary will be broadcast in mid-May... Well, the situation will definitely be better in the second half of the year."

"Keep an eye on it and don't skimp on promotion expenses." People from Dinghui emphasized: "This year is the most critical year. What kind of performance it can have after listing depends on whether it has done enough preparations."

"Um."

The boss pondered for a while and then said: "Actually... the e-sports business is a little more optimistic than I thought. Even if Qin Hao's contract is transferred back to Top, the profit share in the second half of the year is expected to be more than 30 million."

I am used to numbers over 100 million.

The executives didn't think that 30 million was a lot.

The problem is that launching e-sports is purely for fun. I didn’t expect that the topic could be used to make use of it - the e-sports market is indeed dominated by young people.

"Okay." Dinghui's people expressed their appreciation.

After finishing the meeting.

The boss returned to the office and called Guo Hao: "...The contract renewal has been negotiated? You don't need to tell me the conditions. Whatever can be negotiated is all your credit."

"Oh, I won the opening game."

"How many hot searches has it been on?"

Said.

The boss opened the webpage and clicked on Weibo's hot search list.

"It only cost so much?"

The boss waved his hand: "Whether I win or lose, I want to see the corresponding entry appear on it."

"By the way, remember to take more material."

"That team channel is pretty good. Spending a little money can increase fan stickiness."

Hang up the phone.

The boss was lying comfortably on the boss's chair.

For him, as long as the e-sports business does not hinder the IPO, it is his success, not to mention the rise of the fan economy or the internet celebrity economy, which will become a new direction in the prospectus.

After all, for Belle, the prospectus is not to highlight their confidence, but to make others think that they are confident to become bigger and stronger.

other end.

After reporting the news about the opening game, Guo Hao was a little excited for a while. He found that since he won the Spring Crown, the boss praised him more and more often.

"Hao, are you hungry?"

Backstage, he saw Qin Hao lying on the recliner with his eyes closed, and Guo Hao sent him cordial greetings.

"ah?"

Qin Hao opened his eyes, "There are only two games left and it's our turn." After playing FNC in the opening game, we have to play EVS (Vietnam) in the third to last game.

Well, EVS defeated GAM in an upset. This is the first time that the commander has been absent from the international stage.

And just now.

FW tortured EVS, with a 22:5 head count and Maple's 10-0-7.

"Ha...it seems so."

Guo Hao's current mood is like the advertisement slogan: Feeling cool and excited, it's not an ordinary feeling, so he really wants to do something to show his presence.

Subsequently.

KZ solved TL steadily and won the team's first victory.

Speaking of which, before the game, many people thought that Khan would choose to lead a hero alone, but in the first game against TL, which only banned Qinggang Shadow and Captain, KZ chose to use big bugs to deal with Ornn of Oak, which looked quite retro.

“It’s a great team play.”

While watching it, the old thief made a lot of complaints. In his impression, Khan was criticized last year for not liking to keep TP.

"You can't tell when playing TL, right? There's no pressure on Damu even when playing Ornn."

"..."

"Why does KZ like Kalma so much? They are playing in the regular season and the playoffs. When they come to MSI, they have to grab it from the top three."

When saying this.

Lao Ma kept looking at Qin Hao. Everyone knows that the LCK playoffs attach great importance to this hero who can swing in three ways.

The reason is simple.

As a tool hero, it is difficult to counter, and its equipment is cheap, making it suitable for helping the jungler control the map. Compared to the version of password Rezbi in the finals, KZ obviously favors Kalma.

In other words, Qin Hao is just the founder of the routine, but he doesn't like it.

And this has also become one of the evidences of BDD-compared to 2017, BDD has become more "tool man", ranking third in regular output in the league.

As a mid laner.

It’s hard not to complain about this kind of data.

There is even a conspiracy theory that he was beaten by Qinggami to the point where he lost confidence and indulged in using lane fault tolerance to make up for his lack of skill...

emmm.

In a certain poll, more than 60% of the people who voted believed that pirated copies could not beat the genuine ones, which has become the inner demon of BDD. Otherwise, there is no way to explain why he took the initiative to transform into a functional mid laner.

Spring Split till now.

BDD became the person with the least MVP in the team...

"come on!"

With KZ winning TL through split-line operations, the next game will be Top playing Vietnam.

Before going on the field, thinking about EVS being beaten 22:5 by FW, Lao Ma joked: "If we end the game slowly, it shouldn't be difficult to kill 30."

"So confident?"

"Flash Wolf can kill 25, we can't be inferior to Flash Wolf." Lao Ma muttered: "The opponent's bottom lane is like two diamonds, and a big-mouthed Tahm Kench can be killed by Verus Morgana. ”

This is Mark's attitude towards EVS. He won't even think about losing.

Not to mention respecting him, he doesn't even know anything about EVS.

"No need to delay deliberately." Qin Hao shook his head: "Just fight normally."

"Um."

The old thief agrees: "Finish your work early and get off work early."

Everyone took the stage again.

Qin Hao's sharp eyes noticed that about half of the seats in the auditorium were empty.

"You have retreated so much." Jin Gong sounded surprised.

"normal."

Qin Hao said nonchalantly: "During the interview, I saw someone leaving the show."

"The first venue was all packed..."

"That's what I'm saying. People won't support us if we stay." The old thief said unhappily: "I've never been booed in an Internet cafe game."

While chatting.

On the other side of the battle table, EVS mid laner Wrazone was breathing heavily to relieve the tension in his heart.

after all…

He often takes the initiative to look for Penicillin's slice highlights, and is often shocked by his idol's moves and operations. Now that he has become an opponent, his first thought is not to become famous, but to replay his idol's career highlights.

Just like that.

Hearing the coach say to relax and try to catch the opponent's mistakes, this is no less than a nine-headed insect saying to Ben Bo'er Ba: Go and get rid of Master Tang Seng and his disciples.

They are all mission impossible.

Notice Wrazone's little move.

The directing team cut to the player's camera and stared at the two of them.

In the lens.

Qin Hao sat normally, occasionally answering his teammates' words, while Wrazone kept taking deep breaths and frequently wiped his sweat with paper before the game started, showing his inner tension and anxiety.

[Is this suppression power? ]

[This Vietnamese guy is so funny, the paper has changed color when he squeezed it. ]

[Does he have a waterfall physique, can he sweat so much? ]

[In ancient times, people were afraid of tigers, and now they are uneasy about the green. ]

[Why don't you prepare an oxygen tank, I'm afraid this guy will faint. ]

Wrazone didn't know that he was exposed to the global audience.

When his teammates suggested playing Karma, he picked up the paper ball and wiped his sweat again. It's not that he can't play well, but he doesn't play much.

In the usual league, he always chooses strong heroes to abuse others.

"How about Morgana."

Wrazone suggested: "My Morgana...be more confident." Morgana has a black shield, and it's not easy to fight back.

That's it.

After getting the blue side.

EVS sent Irelia, Leblanc, and Nidalee to the ban position, and then took Ornn on the first floor. It was obvious that they chose a big tank in the top lane to drag the game to the late game. Speaking of which, EVS's style is to develop in the three lanes, and the jungler's status is not that high.

"This pick is a bit stable."

"What do we say? Gangplank and Shen are both outside."

As soon as the voice fell.

Top took Spider and Lux ​​on the first and second floors.

"Wow, Lux!"

"In this case, wouldn't it be better for AD to add a policewoman?"

"Varus and Kai'Sa are both okay. With Lux, it's easy to push the line in the bottom lane."

Then, Lee Sin and Morgana were selected on the left, and Top added Varus on the third floor. Lao Ze pressed the keyboard and said, "I'm going to bring Comet this time."

"Definitely bring Comet. Our combination has invincible consumption ability." Thinking of the scene of the two comets being domineering, Lao Ma raised his voice and said, "Why does the opponent choose Morgana to fight us?"

Entered the second round.

EVS targeted the mid lane, sending Syndra and Ryze to the ban position.

Haokai commented: "EVS is a bit scared. Four of the five ban positions are mid laners, and they are all heroes that are strong in laning."

"The problem is that we are not afraid of being targeted."

Eleven boasted: "With Haoge's hero pool, there are still many that can be used. Like Taliyah, Card, Jayce, Crocodile, Vampire, Fox, Corki..."

Eleven reviewed the heroes used by Penicillin like calling out the names of dishes.

He read them for almost half a minute in one breath.

Just when he was a little out of breath, Haokai helped to add: "There are also Viktor, Male Knife, Yasuo, and Nightmare."

Eleven: ...

Fourth floor.

Lao Ze helped Jin Gong lock down Crocodile.

"...Classic Zoo combination."

"You need to be careful with Ornn in this game. The combination of Crocodile and Elise is strong in the ability to cross the tower."

"It seems that Top wants to resolve the battle as soon as possible, and there is not much linkage between the three lanes."

Praising.

EVS made up Jinx and Lulu in the last two hands.

"This..."

Hao Kai hesitated and said, "Should Lulu go mid or bottom?"

"Double shields plus Jinx plus a single tank." Eleven said with a smile, "It seems to be imitating last year's WE."

"But in the last game, Slay (Vietnam AD) didn't actually stabilize the laning phase."

When the barrage guessed the position.

Qin Hao saw that the opponent was inclined to development and positional warfare, and directly said: "Give me the male knife."

"The male knife?"

"Locked!"

"I want to speed up, not to play it safe."

Loading phase.

The lineups of both sides are as follows-

EVS (blue) top single Ornn, jungle blind monk, mid single Morgana, bottom lane Jinx plus Lulu (weak)

Top (red) top single crocodile, jungle spider, mid single male knife (ignite), bottom lane Varus (barrier) with Lux (healing)

Rune aspect.

Varus's Comet, Qin Hao's main system is electrocute, and the secondary system is the Swiftness in the sorcery. In Qin Hao's opinion, whether Morgana or Lulu went to the middle, he would look for opportunities to kill in the line, or move to the side after pushing.

Of course.

Qin Hao overestimated the opponent's laning level.

At level 1, he slowly controlled the position of the line, looking for opportunities to use W to consume some energy. When he reached level 2, Qin Hao saw that Morgana retreated a little slowly, so he decisively crossed the line and killed, relying on the basic movement speed to close the position.

"Morgana turned back and used Q, Brother Hao shuttled and flashed to kill?!"

Dodged the Q that was about to get close to the face.

Here.

Qin Hao instantly played AQA to hang out Ignite, caught Morgana to use flash and then use W to slow down, then chased after her to give a general attack, and turned back casually.

"Real men never look back to see the explosion! Morgana bled to death directly!"

The male knife's close-to-face Q has a mechanism of crit and automatic follow-up general attack, and the kill line is ridiculously high. Qin Hao fully suspected that the opponent did not have much contact with the male knife, otherwise he would never dare to use W to push the line at level 1.

This gave the male knife room to chase.

Unless Morgana can hit Q, it is impossible to run.

After quickly killing the opponent in the middle lane, Peanut in the jungle, with double buffs and Toad level 3, directly invaded the opponent's blue zone and waited for Lee Sin to come and deliver.

Just as Peanut thought.

Lee Sin's normal speed 3 is to brush up, and Crocodile can push, so this wave can do anything. Near the blue buff, when Spider came around the wall, the blue buff still had 800 health.

Lee Sin resisted several times, but was unwilling to pull away the hatred, and was forced to dodge by Spider with low health, and was forced to run to the tower and die with Ornn.

"This is the charm of crocodiles and spiders. This level three wave creates opportunities."

Less than 4 minutes.

Top holds three heads.

Then Ornn walked near the clearing and ate cobwebs again.

Seeing this scene, Eleven couldn't hold back: "The EVS players...seem to be a bit simple. This time Orn chose to go back to the lane from the spring to be quite cautious. The problem is that the first half of the area has been lost, and he doesn't know the location of the spider."

There are frequent good news in the top and middle lanes, and the bottom lane is not lagging behind either.

After one life and two lives, Mark shot through the army and controlled Jinx who had returned home, helping the old thief collect the head.

4 minutes and 47 seconds.

Head count 0:5.

[Purely human-machine. 】

[A bit cruel. 】

[I feel that only Soldier Commander’s style has a chance to defeat European and American teams. 】

[Indeed, weak teams cannot play tricks with strong teams, so they have to go to extremes. 】

final.

The time was fixed at 20 minutes and 11 seconds, and the head count was 1:22. Qin Hao controlled the men's sword and achieved a record of 9-0-3. The only way for EVS to open is to desperately wait for the spider with the stopwatch on.

After the game.

Qin Hao was interviewed by Chinese Streaming. When asked what he thought of the strength shown by each team, he once again praised FNC——

"I think they are quite strong."