Chapter 484: 483. Produced by the Master (2)
Daniel Marshall, a legendary designer in the humidor industry, grew up in poverty, the son of a farmer and lumberjack father, who lived in a fitting room trailer as children.
The fitting room trailer is a common functional vehicle in the United States in the past. There are also many people in the United States setting up street stalls to sell clothes. The fitting room trailer serves this industry.
"You have to know that the trailer space of the fitting room is very small, and at most it can accommodate a fat man turning around while trying clothes in it. If this kind of car is converted into a room, how small is the room?" Saiditel said.
Li Dudao: "There is a slang saying in our Chinese culture, that is, one can be a superior person only when one suffers from hardships. Obviously, this Mr. Marshall is like that."
"Yes, when he was a teenager, Marshall, who lived in the fitting room trailer, was immersed in his teenage dream. He was eager to build a sailing boat of his own to travel around the world."
"Then, his girlfriend's grandfather provided him with a $50,000 loan to enable him to complete the project."
"In order to thank the old man, Ma Shao used teak to make a hinged red pine cigar box for the old man. The old man was surprised when he saw it, and he discovered his talent in this area, and encouraged him to hand over the box design and patent rights to the old man. Dunhill Company."
"After being encouraged, Marshall, who was only 19 years old at the time, took several cigar box samples and design drawings of his own design, and went to the Dunhill headquarters in New York together."
"After multiple failed attempts to make an appointment by phone, the young man came directly to the company and asked for an appointment."
"It's a pity that Dunhill was not impressed at first. However, Marshall is a very stubborn guy. After a full exchange of opinions, Dunhill reluctantly gave him an order of 250,000 US dollars."
Having said that, Saditel looked at the two and said with a smile, "Look, this is a very inspirational story, isn't it?"
Li Du shrugged, this guy is indeed an auctioneer, why is he so nagging? What is the use of what he said? Just tell them about the identity and value of the cigar box.
Saditel didn't notice it, and continued to introduce enthusiastically: "In fact, this is just a helpless move by Dunhill. They canceled the deal after sending Marshall away."
Hans said angrily: "Oh, damn capitalists, they don't have any credibility."
Saditel glanced at him, and said slowly: "Actually, I think it is understandable for Dunhill to do this. It is said that Marshall took a tent to sleep at the door of Dunhill's warehouse in order to get the order. If the negotiation fails, he will still roll! "
Li Du: "..."
Marshall is indeed a person full of resilience. When he saw that the road at Dunhill was broken, he adopted another tactic, which was to face consumers directly.
He took the cigar box he sold to the wealthy people in New York's upper class, asked their opinions, and introduced the cigar box to them.
There is no doubt about Marshall's talent, but he was too immature at the time, and the humidor he designed was still flawed. How could rich people who are used to luxury goods pay attention to it?
Fortunately, as for Dunhill, some executives noticed this energetic and fighting young man, and they decided to hire him as a designer.
Originally, it was said that this was just an act of kindness by a big boss. As a result, Marshall learned and grew very quickly after entering Dunhill, and after two years he was able to take charge of himself.
Eventually, he became Dunhill's ace humidor designer and had his own studio, DM Studio.
The word 'DM' on the two cigar boxes here is his initials. Ten boxes are all his masterpieces, but eight are designed by him for Dunhill, and the other two are specially designed for stars. Designed.
Now, as Taishan Beidou among cigar box designers, the products he designed have become the most popular luxury goods in the upper class.
It is already a glorious experience for a general designer to create exclusive cigar boxes for Hollywood stars, but Marshall is even more powerful. He serves the President of the United States and the British royal family.
"If a Hollywood star asks him to customize a cigar box, then he has to check the star's grade, and he will not accept ordinary stars."
Hearing this, Hans exclaimed, "So powerful?"
Seditel shook his index finger and said, "I'm not exaggerating. Marlon Brando is his client. He owns a small island in Tahiti, but the climate on the island is too humid for cigars to be preserved. Marshall Brando Just ordered a box for him, and guess what?"
"What's the matter?" Li Du asked cooperatively.
"The humidity on the island was too high, not only the cigars could not be preserved, but even his script would be damaged by the moisture. Later, Marlon Brando put the script and cigars together in a cigar box made by Marshall, and there was no problem with the script. !"
Li Du said: "This Mr. Marshall is really powerful, so what's the matter with these two cigar humidors?"
He couldn't bear it anymore, and Saditel just didn't cut into the topic.
However, these words are also useful, Li Du already knows the potential value of his boxes, a masterpiece produced by a master must be a high-quality product!
"If you want to talk about these two cigar boxes, you have to talk about his cooperation with Hollywood. In addition to accepting invitations from top stars, he also accepts invitations from some film and television companies."
"For example, just this year, Universal Studios Films commissioned him to create a 30-quantity, numbered boutique humidor to commemorate the 30th anniversary of the movie "Scarface."
"The two cigar boxes here are also related to a very famous movie and a Hollywood superstar, can you guess it?"
Hans looked at the skull on the box and said decisively: "Damn it, it must be the Terminator and Arnold Schwarzenegger!"
"Bingo! You got the answer right!" Saditel snapped his fingers happily.
“This cigar box is the real star and lo and behold, the metal around the rim is a very unique British standard silver material that takes 100 grams of standard silver per box!”
"In addition, the outer material of the box is crocodile leather, and the inner core is made of polished walnut wood. At that time, a total of 12 boxes were designed and produced, each with a number, and they were all customized!"
Hans was even happier: "How much is it? How much is one worth?"
Saiditel said: "Below 100,000 yuan, it must be an insult to the master!"
Hans looked at Li Du and said excitedly, "The new one is 100,000 yuan, and the second-hand one is worth 50,000 yuan!"
Saiditel said: "I'm talking about second-hand goods, one hundred thousand yuan for second-hand goods! What if it's new? Ha, not only money, but also status!"
"Yes! This time I can make a lot of money!"