Chapter 251: 250. Cola Culture (Twilight League+5)
After identifying the first vending machine, Hans and Li Du moved to the truck, and at the same time, Godzilla also moved the second one out.
When the vending machine was being transported, there was a crisp sound of 'dang bang bang'. Hans could tell it was the sound of glass bottles hitting.
"Is there Coca-Cola in it?" He asked suspiciously, "It's a pity that it is not powered on, otherwise it will be frozen and we will have Coca-Cola tonight."
Godzilla carefully carried the vending machine out, and Hans wanted to open it and take out the Coke bottle inside to prevent it from being smashed. However, he can't open it without a key.
The big Mexican man rubbed his hands together and said, "I can pull it away."
Hans quickly shook his head: "Fack, this machine is an original, once it is damaged, its value will drop sharply!"
Li Du handed him the wrench and said, "Then take it apart."
Hans took out a few steel coins from his pocket and said, "That's stupid, why don't we just pay?"
Connect the power supply from the car, and the two green lights on the vending machine light up one after another.
Seeing this, Hans waved his fist and said excitedly: "Yeah, it can be used!"
He threw a steel coin into it, and then there was a sound of iron chains running in the machine, and a few seconds later, another green light came on, and a green glass bottle rolled out.
Li Du picked up the glass bottle and said with a smile: "There is no drink in it, it is an empty bottle, but this is not a Coca-Cola bottle, right?"
The glass bottle he got is a bit like the level of cycling. The body of the bottle is straight up and down without curves, which is completely different from the classic Coca-Cola glass bottle.
But if you look closely, there are some sunken writing on the bottle, with the English letters of Coca-Cola written on it, and a circle of letters around it, it seems that it is indeed a product of the Coca-Cola Company.
Seeing this, Li Du asked: "Is this also a Coca-Cola bottle? Is it a limited edition?"
Seeing the bottle, Hans was taken aback, he took it over and looked it over carefully, and said, "No, since 1916, Coca-Cola has been replaced with classic glass bottles, which is their brand symbol."
The appearance of classic glass bottles is a milestone event in the history of Coca-Cola. They are beautiful in shape and can be recycled. The bottles are collected after use and can be refilled after cleaning.
The appearance of this glass bottle quickly swept the world, and other beverages began to imitate the classic glass bottle and produce bottles with similar shapes.
Li Du knew this, so he said it.
Hans shook his head after hearing this, and said: "The classic glass bottle you mentioned is what it looked like after many revisions later. Of course, the later revisions are all small tricks, and the approximate shape was finalized in 1915."
Li Du said: "Yes, the legend is that the designer saw his girlfriend looking good in leggings, and got inspiration from that curve?"
Coca-Cola's classic glass bottle is shaped like a woman's upper body, with a slender neck at the bottle mouth, a woman's chest on the upper part of the raised bottle body, and a woman's waist at the lower part. Buttocks.
Hans shook his head and said, "No, your statement is wrong. In fact, the design of the bottle has a historical reason."
He raised the bottle in his hand and said, "If this is the original classic Coca-Cola bottle, then more than a hundred years ago, the shape of the drink bottle was the same as this one."
"At that time, hawkers could only distinguish between different drinks by labels, and in order to keep them cold when selling drinks in summer, they needed to put the drinks in buckets filled with ice water."
"You can simply imagine that because the bottles are all the same, one bottle is not what the customer wants, and another bottle is not what the customer wants. What a terrible experience it is."
Li Du thought for a while, then smiled and said, "That's true, but won't they look through the clear water?"
Hans said: "Let me finish first. In short, the Coca-Cola company wanted a bottle with a personality, a bottle that would be difficult for competitors to copy, and even the fragments could be recognized as a Coca-Cola bottle."
"At the time, Coca-Cola President Alexander Samuelson planned to challenge it. He thought the bottle should be a little more bulging, easy to hold and distinctive."
"To this end, Coca-Cola organized a competition, RootGlass participated, and they began to think of two components of this drink as a starting point for their design."
"Coca-Cola's early beverage ingredients were mainly cocoa leaves and cola beans. RootGlass browsed many images, and finally saw a picture of cocoa pods in the "Encyclopedia Britannica" in the library, and designed this classic as inspiration. bottle."
"So you see, this design inspiration has nothing to do with women, and the main reason why this bottle is classic is that this shape is easier to hold."
"You have to know that the bottle was soaked in water at that time, and the body of the bottle was already smooth, and it became even more slippery when water ran over it. The classic Coca-Cola bottle shape is not easy to drop."
Li Du said: "So that's what happened, you really know a lot, brother."
Hans shrugged and said, "Most Americans know this. Coca-Cola has become a kind of culture. In the global penetration rate of English culture, the word with the highest level is 'OK', followed by 'Coca-Cola'."
Li Du retorted: "It's impossible, I don't want to question you, but the spread rate of Coca-Cola is not so wide."
Hans said: "Then you can say more words in English than Coca-Cola on a global scale."
"Too many, HI, BYE, HELLO, YES, NO..." Mr. Li began to give examples.
Hans interrupted him: "OK, you're right, but that's not the point. Anyway, this Coca-Cola bottle should be worth something."
Li Du asked: "This bottle was born before 1915, right? Does anyone collect this thing?"
Hans said: "It's not just before 1915, it should be earlier, wait, I search the Internet, and I don't know the specific history of this bottle."
The two took out their mobile phones and began to search. The 2G network speed was very slow, but fortunately, the signal was good, and some information was collected.
Hans looked at the phone and said, "I love smartphones to death, technology changes life, huh?"
Li Du nodded and said, "Yes, in the future it will definitely be dominated by smartphones."
From the data point of view, this straight glass bottle appeared on March 12, 1894. By 1900, Coca-Cola eliminated this type of bottle, and the bottle mouth became more slender and the bottle body became shorter.
The bottle is called the Georgia Green Bottle because it originated in Atlanta, Georgia.
Hans then searched for its value, and the page refreshed slowly, so he said, "Continue to put in coins and see how many bottles there are."
Li Du put in the coin, and with a sound of "click, click", another bottle rolled out, but the style was different from this bottle, with a Santa Claus on it!