Chapter 1784: Publicity Channels

Latest website:    Tang Wei is right. Some TV stations nowadays, in order to make profits, do not hesitate to insert advertisements into TV dramas during prime time in the evening, and forcibly divide a good episode of TV dramas into several segments.

Shen Dapeng remembered that one night he was lying on the bed in the hotel watching TV dramas. He was absorbed in watching them, and suddenly an advertisement was inserted, interrupting his thoughts, which seemed out of place and made people complain.

This method is indeed a bit annoying.

"The same is true for games. When you are having fun, suddenly the interface switches or a small window pops up, and an advertisement for a shoe or a clothing promotion comes into your eyes. Do you feel helpless?"

Tang Wei directly expressed his thoughts, and then he breathed a sigh of relief. "So, our Wentian game is so popular and has won the trust of players. The profit is already good enough. If you accept these advertisements for these small profits, it will be a destruction in terms of the fluency of the game and the experience of the players, and it may even cause the decline of Wentian game."

"My Idea, we can't lose the big picture for the sake of the small, and let Wentian Game ruin itself in our own hands! "

Shen Dapeng thought about what Tang Wei said for a while, nodded silently, and then looked up at Tang Wei, his eyes full of admiration, "Fatty Tang, I really didn't misjudge you, you are definitely a genius in the game industry, and you have thought about everything."

"Yes, it may be possible to advertise for other people in other industries, but it is really not possible in the game industry, but I have an idea, I wonder if it is feasible?"

An idea flashed through Shen Dapeng's mind, and he looked at Tang Wei with some excitement.

"Brother Peng is the boss, your idea is absolutely right, you hurry up and tell me, I'm all ears. "

When Tang Wei heard what Shen Dapeng had another idea, his eyes lit up, and he responded easily, while filling Shen Dapeng and his own cups with beer, and raised his glass.

Shen Dapeng smiled modestly, but still raised his glass, and after clinking it with Tang Wei, a glass of beer gulped down.

Putting down the wine glass, Tang Wei looked at Shen Dapeng's slightly flushed face and hurriedly asked Shen Dapeng to start eating hot pot.

After a glass of wine, it is indeed necessary to eat food to relieve the stomachache. Shen Dapeng didn't say anything. After eating a few bites of food, he put down his chopsticks.

"You are right just now. Other companies and manufacturers cannot advertise in our game.

But we can change our thinking and advertise our products in other companies and manufacturers!"

"Advertise our products?" Tang Wei was eating food in his mouth. When he heard Shen Dapeng's words, he was stunned for a moment, swallowed a mouthful of food, and stared at Shen Dapeng in confusion.

"Hasn't our Wentian game been advertising all the time?"

Before the Wentian game went online, for some reasons, it could not advertise on TV stations and newspapers, so Tang Wei turned his attention to the Internet.

Since it is an online game, we have to find a way to advertise on the Internet.

Tang Wei is indeed a good businessman. He negotiated cooperation with various websites on the Internet and successfully placed advertisements on these websites, thus attracting a large number of players.

Shen Dapeng smiled faintly, "Yes, we have been advertising all the time, but let me ask you a question, do you want Wentian Game to have more players than it has now?"

"Isn't this nonsense? Who doesn't want it? The more players we have, the more profits we will make. I have never heard anyone say that too much money is too hot to handle!"

"Yes, we come out to make money, and no one thinks too much money is too hot." Shen Dapeng smiled easily and continued, "So, our advertising cannot be stopped. This cost is nothing compared to the greater profits we can bring in the future. However, we might as well explore the advertising channels more boldly."

Tang Wei was stunned, "Promotion channels? Bold exploration?"

Without waiting for Tang Wei to continue to explore the doubts in his heart, Shen Dapeng smiled directly, "Actually, I just thought so. As for how to operate it specifically, I don't know how to start for the time being, but I can give you an example."

"For example, a shoe seller cooperates with a melon seed seller. Buy a pair of shoes and give away two taels of melons. "If you buy two pairs of shoes, you will get five taels of melon seeds for free. When consumers hear this, isn't it a good idea? So the shoes are sold quickly, and at the same time, the melon seed sellers also make money."

"Although it is a gift, isn't the money for the melon seeds actually added to the shoes? At the same time, consumers get the so-called free melon seeds, taste them, and think they taste good, so they buy more melon seeds. Isn't it a win-win for both sellers?"

"This is a marketing method. Many businesses now use this method, and the effect is quite good."

Tang Wei couldn't help but smile when he heard this, "Brother Peng, I have also seen this marketing method. I understand what you mean. It is to let other businesses cooperate with us when marketing, and promote our game by the way?"

Shen Dapeng nodded, "That's what I mean, but as you said, our product is a game after all, and it is not the same as other products. When choosing cooperative businesses, there are certain limitations. "

"Let's put it this way. For example, if we cooperate with merchants selling electronic products, and buy electronic products worth a certain amount from them, we can get game coins worth a certain amount from Wentian Games. The game coins given can be used to buy props in our props mall."

"On the contrary, in this case, even if we pay those merchants some cooperation fees, it is worth it. This is just an idea of ​​mine. You can consider whether it is feasible or not. In addition, it is indeed worth considering what kind of merchants to cooperate with."

When Tang Wei heard this, his eyes suddenly lit up. "This is a good idea. I will think about it carefully. If we continue to promote it in this way, there will be more and more players. By then, we will really be making money so much that our hands will cramp."

"Haha, isn't this good?" Shen Dapeng asked back with a smile.

Tang Wei showed an exaggerated bitter face, picked up a piece of shabu-shabu beef, and said seriously while eating: "It's good, but it's hard for me. I'm afraid I don't have time to eat such good shabu-shabu beef."

What?

Shen Dapeng was confused and stared at Tang Wei in confusion, "It's obviously a good thing, why is it so hard for you here? You can't even eat shabu-shabu beef?"

Tang Wei sighed exaggeratedly, "Brother Peng, think about it, when there are more players, I will be busier, opening new areas more frequently, adding servers, etc., how can I have free time?"