[Extra] (10) Door-to-Door Service
There are three sources of pets in Zhang Zian's shop, one is from Sun Xiaomeng's breeding base of her family, the other is the puppet cat from the Blue Peak cattery in Los Angeles, and the third is the Abyssinian cat he inherited. He had been vaccinated before coming to the pet store, but the Abby cat he bred hadn't been vaccinated yet.
Many pet shops, cat houses, and kennels, as long as they breed their own pets, basically have a cooperative relationship with pet hospitals or clinics, and ask doctors to come to the door for vaccinations instead of dragging a lot of cubs to the hospital. It is troublesome and dangerous to vaccinate, so when Abby Cat reached the age for vaccination, he chose to invite Sun Xiaomeng to come to vaccinate on the second day of the live broadcast.
Usually, Sun Xiaomeng's clinic is very busy, after all, there are few staff, but now in this special period, the nurses she hired are going back to their hometown for the New Year, and now they can't come back for the time being.
This situation is very troublesome. Please hire a new nurse. What if the original nurse comes back? The clinic can't afford the salaries of two nurses, and they can't dismiss them casually after signing the contract. After all, this is force majeure, and it is impossible for nurses with qualified professionalism to accept a temporary contract for two or three months.
In addition, the business of the clinic is also very deserted now. Customers are unable or unwilling to go out. Whether it is vaccination or sterilization, they all want to wait for this special period to pass.
After much deliberation, Sun Xiaomeng decided not to hire new nurses. At the same time, the clinic was temporarily closed, and regular customers had to make appointments in advance when they came to see a doctor. In the remaining free time, she planned to make home visits by herself.
In addition to publicizing among her own customer groups, she cooperates with Zhang Zian in the live broadcast today, and has already discussed with him in advance to use the opportunity of the live broadcast to publicize in front of more people, so that there will be more business. Vaccination is the main method, and other methods of diagnosis and treatment are still relatively difficult in the absence of equipment.
Netizens were really surprised, they didn't expect the guest to be a veterinarian.
"There may be many people in the live broadcast room who know each other. Dr. Sun Xiaomeng is a practicing veterinarian with a qualification certificate. I invite her to come here today. One is to vaccinate the pets in my store, and the other is to tell everyone a good news. During this special period, if your pets are sick or need to be vaccinated, you can make an appointment with her for door-to-door service. Of course, it will be slightly more expensive than going to her store to vaccinate yourself. After all, she will consume extra time and travel expenses, but Vaccinations and the like are only given once a year, and it’s okay to spend money to buy them for peace of mind. What’s more, some cats are afraid to go out, so they can be vaccinated at home. There is no need to panic about sterilization in hospitals.”
Reciprocity, Sun Xiaomeng came to help him stand, and he also helped her sell. What he said is true. In addition to being more expensive to vaccinate at home, it is beneficial to pets in other aspects. It is safe and trouble-free, and it can also avoid the stress response of pets when they go out.
Sure enough, many netizens were moved and sent bullet screens to ask for the price.
The price given by Sun Xiaomeng is also considered fair. A door-to-door vaccination is more than 100 yuan more expensive than going to the hospital to get a vaccine. No one can afford it without profit. It saves time and trouble in exchange for money, and in this special period It may not happen a few times in a lifetime. Compared with spending more than 100 yuan, if the pet is really sick because it has not been vaccinated, it will cost more than 100 yuan to go to the hospital to see a doctor.
: My Xueqiu is one year old, it seems to say that I need a shot of triple booster vaccine? I want to place an order, how can I contact you?
: It seems that my Xiaola is going to make up for the rabies, please give me a contact information? By the way, let me ask Lan Lan from Qiqi's family if she wants to call, and if the two of them can be considered a group purchase?
: That, that, I also have a husky here to fight, so I can fight whatever I want...Uncle Jin, if you are watching the live broadcast, just say something?
To Sun Xiaomeng's surprise, netizens responded very positively. In the blink of an eye, more than a dozen people wanted to vaccinate their pets.
There are as many as dozens of people who are interested. Many people are hesitant to wait and see, because they have expectations in their hearts whether this special confinement period will end suddenly. But seeing so many people want to fight, think about the situation abroad It is serious, and the domestic situation may repeat itself, so I simply gritted my teeth and stopped hesitating, and immediately decided to fight.
Foreign netizens who were watching the live broadcast expressed their regrets. Those who have pets at home who need to be vaccinated are very envious that Binhai City can come to vaccinate.
The service of door-to-door vaccination is not available in other places, but it is only limited to the first-tier cities of Beijing, Shanghai, Guangzhou, and Shenzhen. There are basically no similar services in other cities.
In fact, many young people who keep pets in second- and third-tier cities are becoming more and more homebound. They don’t want to go out or cook when they have nothing to do. They would rather spend more money on takeaway and save time to play games... If they can come to get a vaccine, it suits them It is acceptable to spend more than 100 yuan, and it is considered as a takeaway errand fee. It does not mean that you need to be vaccinated every day, only once a year. Young people are more willing to trade money for time than middle-aged and elderly people.
This market is quite large. To put it bluntly, China's pet industry needs to be further expanded.
Sun Xiaomeng was overjoyed. This business was more prosperous than sitting in the clinic waiting for customers to come to her door. She estimated that she could travel to six places at most every day, because it didn't mean that she would pat her ass and leave after getting the vaccine. Money is not so easy to earn. At least half an hour should be observed after the beating to see if there is no abnormal reaction before leaving.
Some customers asked about group buying intentions, that is, whether several customers who live close together, such as those who live in the same community, can get a discount if they place an order together.
She readily agreed to get 20% off for two people, 30% off for three people, 40% off for four people, and up to 50% off for more than four people... It's convenient for others.
Of course, the price of the vaccine itself cannot be discounted, what can be discounted is the door-to-door fee.
This has stimulated the demand even more. Many people began to ask in the owner group in their community if they have pets that need to be vaccinated. It's only a few dozen dollars, why not do it?
There were too many people who wanted to add Sun Xiaomeng's WeChat friends, some decided to call, and some wanted to consult further, and finally she simply created a vaccine group, and the result was full of 200 people in an instant!
Now it’s time to queue up until the year of the monkey, many people are scrambling to pay the deposit and occupy the seat first.
Happiness came so suddenly, while Sun Xiaomeng was busy dealing with everyone's inquiries, she quickly contacted the vaccine manufacturer and asked for a batch to be shipped by air as quickly as possible, because it looked like the vaccine stock in her clinic couldn't hold it at all!
To put it bluntly, this sudden and longer confinement period than anyone expected has triggered a special demand for door-to-door vaccinations for pets.
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