Chapter 794: Hunger Marketing

Shen Dapeng followed him in without thinking too much. He had stayed in the capital for so many years in his previous life, and he knew that there were more authentic delicacies in the old alleys and deep alleys. Moreover, when Li Zeyu opened the door just now, he smelled a strong smell. Cooking aroma, not to mention hygiene, the taste alone is really good.

"Brother, hurry in, hurry out, close the door!!"

There was another urging in the room, Liu Fengxia and Wang Yuying were a little embarrassed, so they had to slip into the room, then Li Zeyu rubbed his fists, swallowed and closed the door, assuming that he was going to have a big meal and a big fight, "Boss, the five of us, Find a place..."

Before he finished speaking, Li Zeyu realized that five of the six tables in the room had already been occupied, and there was only a rectangular dining table for four people in the far corner. If he wanted to sit five people, he had to add stools to sit aisle.

Wang Wutu Restaurant is just a brick house, and the space is indeed limited. There are six tables in the small space on the left side of the entrance, and a narrow passage on the right leads directly to the small kitchen in the backyard.

Across the window in the passageway, two middle-aged men are cooking and frying in the small kitchen. The aroma of oil is overflowing, and a woman in her thirties is waiting beside the passageway in an apron full of oil stains. vegetable.

There are a total of six tables and three people in the restaurant. It's lunch time, and these three people are extremely busy.

The woman is not beautiful, she is a little short, and her skin is a little dark, but the smile on her face really makes people feel comfortable and relieved. Seeing a guest coming in, she walked out of the passage quickly.

"There are five of us, right? Is it okay to squeeze in the seats inside? The best thing in our family is stewed vegetables, followed by deep-fried dishes, and the home-cooked stir-fries are also delicious. The most important thing is that the price is not expensive and the dishes are large. Five people, You just order our standard old three, stewed, fried and oiled, enough to fill your stomach."

The woman habitually chatters a lot, and she can also see that among the group, the expressions of the two women are somewhat disgusted, but a small business like their restaurant requires hospitality and eloquence, even if it is not delicious It can be regarded as the way of survival of low-level small businessmen, and they can talk about it with a three-inch tongue!

"Okay, Sister-in-law Wang, we can just squeeze inside, the third one, plus a mixed vegetable platter, five bowls of rice, if there is not enough, add more!" Li Zeyu has been here a few times, but they are all in Honglin City to discuss business He only came to have a meal when he had time. He knew that the two brothers of the Wang family were cooking, and this woman was his sister-in-law, so he didn't know much about the others.

Sister-in-law Wang didn't know the guests well, so she thought it was her first time here, but she knew her title of "Sister-in-law Wang" from what she said, so she should be a repeat customer, but there were too many customers in the hotel business, how could she remember to stay for a few months before coming Li Zeyu once, not to mention the other four people she has never met once, it is impossible to have an impression.

"OK,

Brother, you are sitting, and the hot water is not enough to pour it yourself, I will give you the menu. "

Mrs. Wang helped pour a pot of hot tea, brought it to the innermost dining table, found a plastic stool, and then walked quickly towards the kitchen.

The five people at Shen Dapeng's side had just sat down, and before they got used to the crowded space, they saw Mrs. Wang returning with a large plate of soy sauce and putting it on the table. Try the soy sauce, the rice will be served hot together with the vegetables, otherwise the stomach will hurt if you eat cold rice."

"Being eloquent is half the job, but this boss knows how to do business." Zhou Chengmin likes this kind of long-winded and enthusiastic language environment. When he was a small vendor in the market, he also saw customers like this. , I can't wait to take customers to my home and say a few more words in order to sell more goods.

"It's not just about doing business. The first time I came to their house, it was a treat for a company employee. At that time, I wondered what the 'old three' they called out? Can any of you guess it? I invited this meal! "

"Hey, it's as if Miss Ben can't guess, you dare not treat me, big head, you brought us to this restaurant, believe it or not, I will throw you in Honglin City, and you will go back in a bus by yourself? "Wang Yuying turned the key of the BMW 5 series in her hand, her eyes gleamed, she grinned wickedly, and whistled a few times provocatively.

"Isn't it okay for me to treat you? The third one is not very expensive, so it seems to scare you."

"The third one should be... stewed goose with sauerkraut, ground three delicacies, and scrambled eggs with leeks, right?"

Li Zeyu was a little dazed, staring at Shen Dapeng with big round eyes, "Brother Peng, how do you know?"

"Ha! The guests at the five tables next to me all have these three dishes. Is this question difficult to guess?"

"Eh?" Not only Li Zeyu was puzzled, Zhou Chengmin, Wang Yuying, and Liu Fengxia all turned their heads to look at the other tables curiously. Sure enough, they all had these three dishes, and they were also the fastest and cleanest to eat.

"Stewed, fried, and oiled, the old three!"

Li Zeyu looked at the sauerkraut stewed goose on the table of other customers, and felt that his saliva was about to stay. "Their business is very interesting. The daily amount of ingredients is fixed. They open from the morning, and when the ingredients are gone, they close the door to rest. Especially the third one, who basically has no time to eat at noon."

"Then what if you still want to eat?" Wang Yuying asked curiously.

"If you want to eat it, wait until tomorrow!" Li Zeyu once experienced first-hand the feeling of watching others eat the old three dishes, but he can only eat soy sauce and ordinary home-cooked vegetables.

"This can be regarded as a small trick of doing business!" Zhou Chengmin's shrewd eyes flashed with wisdom and thinking, and his eyes blinked, obviously thinking about things seriously.

"It's just hunger marketing!"

Shen Dapeng has read a book similar to economics, which has an accurate and detailed introduction to this method, "Commodity suppliers deliberately reduce production in order to regulate supply and demand, create the illusion that supply exceeds demand, and maintain product image, price, and profit margins. a marketing strategy."

"Hunger marketing! Can it be used in other industries? Chengyu Real Estate has just planned to develop a bungalow area near the county station. If we build the building and don't rush to sell it, do you think the house will be particularly easy to sell?"

Zhou Chengmin asked excitedly in a low voice, and Wang Yuying nodded as a matter of course, "Not only are they selling well, but the price will also rise. After all, the development rights of the good locations around Qingshu County are in the hands of Chengyu Real Estate. We can develop if we want, and we don't want to. No one can build a building, when the demand is greater than the production, the price will naturally skyrocket!"

"Shipping! Qingshu County is just a county seat with a population of more than 100,000 to 200,000 people. The state-owned enterprises and factories have almost closed down. The wages of ordinary people who work part-time are less than 1,000 yuan. Skyrocketing, where can he be so expensive? Once it exceeds 3,000 in the past few years, who would dare to think about it?"